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Innovative Designs rolls out improved insulation – 'insultex™'

22 Mar '06

2 min read

Accessories retailer Innovative Designs Inc has announced the new name for its new and improved insulation, insultex™.

Innovative Designs' original insulation was under the name eliotex™. Since then, the insulation has gone through several modified improvements. Thus, Innovative Designs has been granted the trademark name, insultex™.

insultex™ is a blend of the words "insulation" and "technology." The blend of these two words to form insultex™ describes the primary purpose of our new and improved insulation. It is the lightest, thinnest, and warmest insulation in the market today.

Characteristics of insultex™ include being: thermal, waterproof, windproof, and buoyant. The many superior advantages of insultex™ will revolutionize applications that utilize traditional thermal insulations.

Joseph Riccelli, CEO, said, "The name of our new and improved thermal insulation, insultex™, resonates highly with our customers. insultex™ has limitless applications from outerwear to construction, and the name insultex™ positions our thermal insulation perfectly to meet the many functional demand requirements for these industries."

Innovative Designs Inc manufactures hunting apparel, swim aids, wind shirts, jackets, sleeping bags, the Arctic Armor™ Line, and the multi-function stadium pack, "All in One," under the "i.d.i.gear" label featuring insultex™. insultex™ is the thinnest, lightest, and warmest insulator in the market today.

Innovative Designs Inc

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