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Westminster University fashion students scoop UKFT awards

30 Apr '13
4 min read

Brand: Peaks of London
Winner: Hui Kristensen, University of Westminster
Market: Denmark

Hui impressed with her intimate understanding of the Danish market and had some great creative marketing campaigns that would really take hold in the local market there. As well as being creatively sound her presentation showed she had a good head for numbers and strategy.

Quotes:

UKFT board member Belinda Dickson OBE and founder of cashmere specialists Belinda Robertson said: “We are truly thrilled by the standard of the work presented by students as part of the UKFT Live project. Supporting fashion’s young talent with initiatives like this will ensure they go on to lead some of the industry’s future success stories, both here in the UK and internationally.”

Virginia Grose, course leader and principal lecturer of the University of Westminster MA Fashion Business Management, said: “To see the University of Westminster being chosen for the placements at the UKFT awards is a true testament to the hard-work and dedication of both our students and lecturers.

“We are grateful to UKFT for its ongoing support by facilitating this project for our MA Fashion Business students and providing access and opportunities with some of the biggest names in our industry. The students found the Live Project extremely beneficial and putting a 'real' international marketing strategy together has been a unique and door opening opportunity for them.”

Damian Collins, MP for Folkestone & Hythe and Chairman of the All Party Parliamentary Group for Fashion and Textiles said: “UKFT and University of Westminster have created an outstanding platform for fashion’s up and coming with UKFT’s Live Project. By giving students the opportunity to showcase their talent in front of major brands, they are setting them up for a solid future in the industry.”

UK Fashion & Textile Association

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