Home / Knowledge / News / Fashion / Pure London to unveil new vision in Feb 2014
Pure London to unveil new vision in Feb 2014
02
Aug '13
Pure London, the leading womenswear event in the UK, is to unveil a new vision for the brand which will debut  at the February 2014 edition, following major investment from parent company i2i Events. 

Over the past fifteen years, Pure London has been an integral part of the major developments in the UK fashion industry and its strategy is to exceed the evolving demands of buyers. 

Following in depth research with over 700 buyers, labels and brands, the future framework of the event will be based around the three most important elements buyers said they wanted from Pure: a unique mix of labels and brands, authoritative insight into trends and an inspirational environment to showcase the best of European fashion.

Supported by major investment from parent company i2i Events Group, Julie Driscoll, Portfolio Director of Pure London marks this as the beginning of a new era for the event. 

She says: “I am delighted to be announcing these developments for Pure London.  All our investments, as part of our five year plan, will centre on delivering a more profitable and inspirational event for the buyer and exhibitor.

“We are distilling the very best of the event, taking it forward with a more strongly edited and highly relevant offering, a key focus on quality, inspiration and style.  I look forward to sharing further details of our plans for Pure London and exciting partnerships with our sister brands, WGSN and Drapers, over the coming weeks and months.”

UK retail fashion and footwear sales are predicted to reach £24.8bn and forecast to grow by 4.66% CAGR (Compound Annual Growth Rate) over the next three years.

With £152m of orders placed at, or as a result of, Pure London, the show’s importance on the international event calendar will further increase as the gateway to the UK’s largest gathering of multi-brand buyers.

Pure London


Must ReadView All

Sri Lanka reduces VAT on imported fabric to 5%

Textiles | On 24th Sep 2018

Sri Lanka reduces VAT on imported fabric to 5%

Considering the requests made by the stakeholders in the fabric...

E-com firms in India to deduct 1% TCS under GST from Oct 1

Apparel/Garments | On 24th Sep 2018

E-com firms in India to deduct 1% TCS under GST from Oct 1

E-commerce companies in India will have to deduct 1 per cent tax...

Courtesy: Andritz

Textiles | On 24th Sep 2018

'Strength of economy, demographics drive nonwovens demand'

The strength of the economy and demographic trends are the main...

Interviews View All

Headhonchos, Indian fashion industry

Headhonchos
Indian fashion industry

Cotton consumption will keep growing in the Indian fashion industry

Darshan Mehta, Infinium Polychem

Darshan Mehta
Infinium Polychem

We are spending double digit figures on R&D

Victor Chao, Esmetex

Victor Chao
Esmetex

‘In future, clothing boundary lines will become increasingly blurred.’

Akshat Chaudhary,

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Riddhi Jain,

Riddhi Jain

Conceived in Europe and curated in New Delhi, NeceSera is a...

Lucilla Booyzen,

Lucilla Booyzen

South African Fashion Week (SAFW) is a B2B marketing platform for fashion, ...

Justin Chan & Shyam Gollakota, University of Washington

Justin Chan & Shyam Gollakota
University of Washington

A fabric that can store data without any electronics or batteries has been ...

Mark Paterson, Technical Absorbents Ltd

Mark Paterson
Technical Absorbents Ltd

Mark Paterson, R&D manager of Technical Absorbents Ltd talks about Super...

Kerem Durdag, Biovation II LLC

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Divvya and Nidhhi Gambhir, Walnut

Divvya and Nidhhi Gambhir
Walnut

<b>Divvya and Nidhhi Gambhir</b> started their career with the launch of...

Ritu Kumar, Label Ritu Kumar

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Karan Arora, Karan Arora

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search