Home / Knowledge / News / Fashion / BlueBella launches 'Fifty Shades of Grey' lingerie line
BlueBella launches 'Fifty Shades of Grey' lingerie line
Aug '13
courtesy: BlueBella
courtesy: BlueBella
A unique opportunity for the ‘Fifty Shades of Grey’ fans to relive the same sizzling romantic passion depicted in their favourite erotic novel is well on its way as the author of the book, E.L James, has collaborated with the British innerwear specialist BlueBella to unveil a new lingerie collection.
Inspired from the irresistibly charming chemistry between the bestseller’s dark and brooding protagonist Christian Grey and his delicate beloved Anastasia Steele, the line features bras, briefs and silk ties etched with inscriptions like ‘Laters baby’, ‘Oh My’ and ‘You Are Mine’.
In addition to the soft yet racy feminine intimatewear pieces, the grey, black and red coloured sexy range, which would be debuted sometime in mid-August 2013 at the Moda Lingerie & Swimwear Show, also features cotton boxer shorts for men.
First published in 2011, the E.L James’ Fifty Shades trilogy includes two more volumes- ‘Fifty Shades Darker’ and ‘Fifty Shades Freed’.
The UK-based innerwear giant BlueBella specializes in a variety of lingerie, nightwear and other accessories.

Fibre2fashion News Desk - India

Interviews View All

Top executives, Textile industry

Top executives
Textile industry

In 10 years' time, everything will have the responsible factor integrated

Sanjay Yagnik, Maa Tex Speciality

Sanjay Yagnik
Maa Tex Speciality

‘We suggest reducing dosage of sizing chemicals to reduce sludge...

Amit Jain, Shingora Textiles Ltd

Amit Jain
Shingora Textiles Ltd

‘In terms of fabric, the fastest growing category for us is a blend of...

Shyam Gupta & Ravi Gupta,

Shyam Gupta & Ravi Gupta

Based out of South Delhi, Gargee Designer's provides bespoke formal and...

N Nithyanandan,

N Nithyanandan

Incorporated in 1999, Purani Textiless Private Limited is one of the...

Jos Notermans,

Jos Notermans

SPGPrints is a global provider of integrated solutions for rotary screen...

Johan Berlin, Investkonsult Sweden AB

Johan Berlin
Investkonsult Sweden AB

Investkonsult Sweden AB are consultants in the nonwoven and absorbent...

Ashok Desai, Bombay Textile Research Association

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Matthew Kolmes, Supreme Corporation

Matthew Kolmes
Supreme Corporation

Supreme Corporation manufactures innovative specialty yarns and safety...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Hemant & Nandita, Hemant & Nandita

Hemant & Nandita
Hemant & Nandita

The designer duo of Hemant &amp; Nandita are known for being inspired by...

Pranav Mishra, Huemn

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

September 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search