Inspired by travel and friendships, Stef's debut collection B.BAM is about sharing your favourite pieces with your best friend, creating your own individual and unique style with your B.BAM Gang.
Made up of individual pieces that can be worn on their own or styled back together to create a fun look, B.BAM includes a mix of checkerboard and tartan prints, school emblems, sequins and the return of terry-towelling in an array of '90s silhouettes like the bustier, school skirt, gym shorts and onesie.
"I am super excited to launch my first solo range with General Pants Co. I designed the collection based on what I would wear," says Stef 'Bambi' Northwood Blyth.
"The idea is to mix and match the pieces in the collection with your friends and to continually reinvent your look. I swap and borrow clothes with my friends and this is something I wanted to bring to my designs -- the idea of sharing styles and pieces from the collection with my B.BAM Gang."
The collection also includes the t-shirt design of aspiring fashion designer India Stewart who was chosen out of hundreds of designers and illustrators as the winner of the General Pants nationwide design competition which was chosen by Stef.
General Pants Group
Apparel/Garments | On 18th Sep 2018
US President Donald Trump escalated the trade war with China on...
Textiles | On 18th Sep 2018
Sunrise Bumi Textiles, one of the world's leading quality yarn...
ITME is an occasion not only to receive new leads but also to work on...
Indian fashion industry
Organic the first choice of any environment-conscious person
Shiladitya K Joshi
Truetzschler India Private Limited
India ITME provides a platform to interact with our stakeholders
Comec Italia Srl is a world leader in the production of printing machines. ...
<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...
Himalaya Cotton Yarn Ltd manufactures high quality denier. The spinning...
A team of engineers at the Vanderbilt University has designed a smart...
Statex Produktions & Vertriebs GmbH
Statex Produktions & Vertriebs Gmbh, founded in 1978 and headquartered ...
Focusing on bold patterns and colour palettes, Luis Quijano, a student at...
Silvia Venturini Fendi
"Yes, my confidence and positive attitude are my strengths and should be...
Label Ritu Kumar
‘Classics will return’ "There are a lot of people wearing western clothes ...
The hype around 'designer jeans' was created by him. And the new wave of...