Designed by star architect Joseph Dirand, the 160 sqm of selling space showcases a complete product selection: the best of the brand’s RTW, accessories, scarves, small leather goods, footwear and jewelry on two floors.

The concept marries details inspired by Palazzo Pucci with unique and modern design elements.

Key features include: terrazzo marble floors inspired by the 1966 Emilio Pucci print “Torre”, Breccia dei Medici marble cabinets and tables, grey and gold Palazzo boiserie and wall moldings, a deep pink lounge sofa and day bed in rich silk velvet, luxurious grey velvet walls and vintage opaline glass chandeliers.

Emilio Pucci