Gucci's 'Chime for Change' to work for women's empowerment

In addition to Catapult and P&G, CHIME FOR CHANGE strategic partners include the Kering Foundation, the Bill & Melinda Gates Foundation, Facebook, and Hearst Magazines.

CHIME FOR CHANGE held its first fundraising event, THE SOUND OF CHANGE LIVE, on June 1st at Twickenham Stadium in London.

The event was the first globally-televised concert event in history to raise funds and awareness for girls’ and women’s empowerment. It featured 14 global artists in a 4-hour concert event that united 50,000 attendees in the stadium and viewers via broadcast in more than 150 countries around the world. THE SOUND OF CHANGE LIVE raised $4.4 million to support more than 250 projects in 81 countries. Funds were dispersed via 86 non-profit partners.

The CHIME FOR CHANGE Advisory Board includes Hafsat Abiola, Muna AbuSulayman, Valerie Amos, Humaira Bachal, Jimmie Briggs, Gordon and Sarah Brown, Lydia Cacho, David Carey, Joanne Crewes, Minh Dang, Juliet de Baubigny, Waris Dirie, Helene Gayle, Leymah Gbowee, Yasmeen Hassan, Arianna Huffington, Musimbi Kanyoro, Alicia Keys, Yang Lan, John Legend, Madonna, Pat Mitchell, Phumzile Mlambo-Ngcuka, Alyse Nelson, Sharmeen Obaid Chinoy, Francois-Henri Pinault, Julia Roberts, Jill Sheffield, Alison Smale, Jada Pinkett Smith, Caryl Stern, Meryl Streep, the Archbishop Desmond Tutu, Mpho Tutu, and Monique Villa.

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