Home / Knowledge / News / Fashion / Gucci to develop mobile app for Chime for Change campaign
Gucci to develop mobile app for Chime for Change campaign
29
Oct '13
Gucci announced that they are teaming with Twitter to present CHIME HACK, a hackathon to create mobile app solutions to support girls and women, through Gucci’s CHIME FOR CHANGE campaign.The 3-day event will kick-off during TEDWomen2013 in San Francisco with a private event at Twitter on December 5, 2013.  

CHIME HACK was first announced through an exchange of Tweets from Adam Messinger, CTO of Twitter, and Gucci Creative Director Frida Giannini, founder of CHIME FOR CHANGE. Additional individuals supporting the event spoke out on social media, including CHIME FOR CHANGE co-founder Salma Hayek Pinault and others throughout the San Francisco tech community who will be joining the event.

CHIME FOR CHANGE was founded by Gucci in February 2013 to raise funds and awareness for girls’ and women’s empowerment, with a focus on Education, Health and Justice. So far, the campaign has raised $4.4 million to support more than 260 projects in 81 countries through 87 non-profit partners.

CHIME FOR CHANGE is powered by Catapult, the first crowd-funding site where people can make real change happen for girls and women. CHIME FOR CHANGE selected Catapult as a strategic partner to ensure transparency, accountability and measurable impact, by allowing the CHIME FOR CHANGE community to choose exact projects where their donations go and to track the results of their contributions.

Reflecting the innovative nature of the CHIME FOR CHANGE campaign, CHIME HACK will celebrate the power of women in tech, and will connect the tech community to issue experts and non-profit organizations to identify ways for disruptive mobile app solutions to support girls and women globally. Challenges for the hackathon will focus on Education, Health and Justice, as well as social entrepreneurship and encouraging girls and women to participate in tech fields.

The CHIME HACK kick-off event, following TEDWomen 2013 on Thursday, December 5, will convene engineers, leading tech luminaries, and NGO leaders and issue experts.  Gucci has participated in the annual TED conference in Long Beach for the past five years, including its CHIME FOR CHANGE launch announcement in February 2013.


Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 28th Feb 2020

Cambodian PM urges PRC to export raw materials by air, sea

Prime Minister Hun Sen recently urged Chinese ambassador to Cambodia...

Pic: Shutterstock

Textiles | On 28th Feb 2020

Pak govt urged to help clear consignments from China

The Sindh Industrial Trading Estate (SITE) Association of Industry...

Pic: Shutterstock

Textiles | On 28th Feb 2020

Coronavirus an opportunity for Indian textile industry?

While scientists across the world are busy developing vaccine and...

Interviews View All

Top executives, Textile industry

Top executives
Textile industry

Textile institutes need to change their curriculum

Awen Delaval, Samatoa

Awen Delaval
Samatoa

'Natural fibres are appreciated for traditional authenticity'

Priyanka, Studio Priyanka Rajiv

Priyanka
Studio Priyanka Rajiv

‘To reinvent the age-old tradition of embroidery to suit demographics and...

Yariv Bustan,

Yariv Bustan

Founded in Israel in 2015, Twine Solutions is a tech start-up that has...

Anupam Arya,

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Fan Liyuan,

Fan Liyuan

Chinese company Jiangsu Yingyang Nonwoven Machinery, established in 1993,...

Eric Scholler, Groz-Beckert

Eric Scholler
Groz-Beckert

The Indian market has huge potential in technical textiles, and by far,...

Thomas Ong P S, NanoTextile

Thomas Ong P S
NanoTextile

Malaysian company NanoTextile Sdn Bhd taps into the potentials of...

Luis Quijano, Liberty University

Luis Quijano
Liberty University

Focusing on bold patterns and colour palettes, Luis Quijano, a student at...

Jay Ramrakhiani, Occasions Elegance Wear

Jay Ramrakhiani
Occasions Elegance Wear

It is believed that by early 19th century, Varanasi weavers had moved away ...

Sweta Agarwal, A Humming Way

Sweta Agarwal
A Humming Way

A Humming Way (AHW) is inspired by the old-world regalia of Rajasthan...

Cigdem Akin, Cigdem Akin

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search