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Fashion retailer Baltika March ecom sales surge 25%
Apr '14
Baltika’s consolidated sales revenue for March totalled 4,314 thousand euros and remained on the level of same period in previous year.
Baltika’s consolidated retail sales revenue for March was 4,030 thousand euros. Wholesale decreased by 7% compared to March in previous year, e-com sales increased by 25%.
Retail sales increased in Baltic states by 9%, thereof in Latvia +22%, in Estonia +6% and in Lithuania +4%. In Eastern markets – Ukraine and Russia retail sales decreased by 19% compared to same period previous year. In local currency sales decreased in Ukraine by 6% and increased in Russia by 10%.
At the end of March Baltika Group had 123 stores with a total sales area of 23,355 square metres, month average sales area increased by 7% compared to the same period last year.
Consolidated sales revenue for the 3 months totalled 13,441 thousand euros (+2% yoy). Retail sales revenue was 12,385 thousand euros (+1% yoy), including Baltic states sales growth +10%. Wholesale was 951 thousand euros (+15% yoy) and e-com revenues 75 thousand euros (+63% yoy).
Baltika signed a franchise agreement on 13th of March with Spanish enterprise Mirworld Organization, who will open first Monton brand store in Tenerife, in August 2014.


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