Fake 'Made in USA' fashion labels easy to deceive

22 Aug '14
1 min read

“It is fairly easy to deceive consumers with fake ‘Made in USA’ labels, which is why a process like ‘All American Traceability’ is so important”, reveals the Director of Marketing – Logan Beam at All American Clothing Co.

In an interview with fibre2fashion on fake ‘Made in USA’ labels Logan Beam adds, “’All American Traceability’ provides an extra proof that the product is as American as apple pie. Similarly, a third party certifier such as ‘Made in USA’ certificate is something that makes shoppers more comfortable when searching for ‘Made in USA’ products.”

The American garment industry has lost 85 percent of its labor force since the early 1990s, as per the United States Bureau of Labor Statistics.

“According to ABC World News, just 2 percent of the clothing sold in US is made on US soil. Based on these numbers, we can say that ‘Made in USA’ clothing is an uncommon and unique product these days regardless of the ratio of fake ‘Made in USA’ claims as compared to original ones”, Logan informs.

Click here to read the whole interview.
 

Fibre2fashion News Desk - India

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