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Duke unveils winter 2014/2015 active and lounge wear line
12
Nov '14
The Indian apparel label Duke Fashions has come up with a brand new range of active and lounge wear apparels for the winter 2014/2015 season.

Inspired by the defining trends of international sportswear, the collection is fit to be worn for leisure, casual, running, jogging, yoga and other fitness activities.

Replete with vibrant elegant designs, the reasonably priced line is made using soft feeling, lightweight, thin and stretchy natural fabrics that allow skin to breathe.

A balanced amalgamation of classy flamboyance and casual designer wear, the colourful sports and relax wear range includes tracksuits, jogging suits, lowers and lounge wear.

Duke operates through a network of over 4000 multi brand outlets and nearly 320 exclusive stores across major cities in India. The company’s designs are also available at big chain stores like Reliance trends and Bharti -Walmart. The firm has also entered the markets of the UAE, Sri Lanka, Nepal, Bangladesh and Jeddah in Saudi Arabia.

The company is diversifying into new segments and its future plans include foray into sportswear segment, expansion of retail network and exploring new export markets. Apart from designing ready-to-wear for men, women and children, the firm also offers moisture-wicking fabric crafted apparel for outdoor activities such as hiking, fishing, mountain biking, snow skiing and mountain climbing.

It has received the coveted ITID National Award for manufacturing Quality Garments, ISO 9001: 2008 certificate for maintaining TQM in all the units, Udyog Patra by Government of India, Employee safety Award by Punjab government, and Retail Excellence Award by DFU Publications Mumbai. (PB)

Fibre2fashion News Desk - India


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