Global Apparel Market – An Overview | Watch NOW! | Ad
Home / Knowledge / News / Fashion / Tommy Hilfiger to celebrate 30th anniversary at NYFW today
Tommy Hilfiger to celebrate 30th anniversary at NYFW today
16
Feb '15
American fashion brand Tommy Hilfiger is set to showcase its latest limited-edition Fall-2015 women’s runway collection on the sixth day of ongoing New York Fashion Week (NYFW).

With the aim to mark its 30th anniversary, the label’s exclusive creations, which will be premiered at the catwalk show on February 16, 2015 at Park Avenue Armory, will be instantly made available for purchase on tommy.com.

Speaking about the runway parade, the eponymous brand founder says, “This Fall we will celebrate our 30th anniversary with limited-edition product available to our consumers the moment the look steps onto the runway. Our inspiration this season is rooted in one of the most iconic and inclusive American past-times-football.”

“We will also continue to introduce innovative digital technology that democratizes the event and invites everyone to view the show in expanded, engaging ways,” he further adds.

Inspired from football, varsity motifs and the brand’s signature classic American sportswear designs, the new designs, which include a faux fur V-neck sweater in burgundy or oyster gray, are emblazoned with the number of the label’s milestone birthday.

Continuing Tommy Hilfiger's tradition of fashion week collaborations with social media innovators, the 30th anniversary sweater will debut on the brand’s Twitter stream, seconds before stepping onto the runway, using the popular Twitter Mirror, a software application that allows the user to take a selfie, edit it with personalized creative content and share the image globally via the label’s official Twitter feed. (PB)

Fibre2fashion News Desk - India


Must ReadView All

Trump signs revised free trade agreement with S Korea

Textiles | On 25th Sep 2018

Trump signs revised free trade agreement with S Korea

President Donald Trump signed a revised free trade agreement with...

L-R: Jonathan Akeroyd, Donatella Versace, John D Idol. Courtesy: Rahi Rezvani

Fashion | On 25th Sep 2018

Michael Kors to acquire Versace; to be renamed Capri

Michael Kors Holdings Limited, a global fashion luxury group, has...

'India can take up lack of capacity in US, China markets'

Textiles | On 25th Sep 2018

'India can take up lack of capacity in US, China markets'

India can now take up the lack of capacity in the US and Chinese...

Interviews View All

Headhonchos, Indian textile value chain

Headhonchos
Indian textile value chain

Adopt innovative techniques, go for automisation rather than being...

Nuno Venda, ROQ

Nuno Venda
ROQ

‘There has been an increase in demand for water based inks, rather than...

Varinder Singh Jawanda, Trendy Bharat

Varinder Singh Jawanda
Trendy Bharat

Sizing and fitting issues are inherent problems for companies expanding...

Akshat Chaudhary,

Akshat Chaudhary

Aizome, Asia's first Fairtrade denim brand, is all set to launch next...

Kamal Kulshreshth,

Kamal Kulshreshth

Colorjet is among the fastest-growing wide format digital inkjet print...

Lucilla Booyzen,

Lucilla Booyzen

South African Fashion Week (SAFW) is a B2B marketing platform for fashion, ...

Mary-Cathryn Kolb, Brrr°

Mary-Cathryn Kolb
Brrr°

Atlanta-based private start-up Brrr° was founded in 2014 to develop...

Lynda Kelly, Suominen Corporation

Lynda Kelly
Suominen Corporation

Suominen Corporation is a manufacturer of nonwovens as roll goods for...

Justin Chan & Shyam Gollakota, University of Washington

Justin Chan & Shyam Gollakota
University of Washington

A fabric that can store data without any electronics or batteries has been ...

Robert Brunner, Devereux

Robert Brunner
Devereux

Golfwear and menswear brand Devereux is set for greener pastures. Robert...

Sonam & Paras Modi, SVA

Sonam & Paras Modi
SVA

Sonam and Paras Modi's Sva Couture is synonymous with head-turning...

Akta Adani, India Boulevard

Akta Adani
India Boulevard

India Boulevard is a San Francisco-based curated fashion marketplace that...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search