Home / Knowledge / News / Fashion / Burberry announces digital collaboration with Korean group
Burberry announces digital collaboration with Korean group
16
Mar '15
British luxury brand Burberry has announced the launch of the official Burberry SSG.com store – a new digital collaboration with the South Korean luxury department store Shinsegae Group.
 
The new online store offers Korean consumers a tailored assortment of Burberry products, allowing them to have a seamless experience of the brand both in physical stores and online. 
 
The custom-built, dedicated space mirrors the brand’s own online flagship store, Burberry.com, consistent with Burberry’s luxury positioning. It offers collections from Burberry Prorsum, Burberry London, Burberry Brit, Heritage and Accessories.
 
The store, accessible in South Korea across all mobile, tablet and desktop devices, offers womenswear, menswear, childrenswear and accessories.
 
Shinsegae Group includes a wide array of businesses in South Korea such as retail, fashion, hospitality, food and beverage, and infrastructure.
 

Fibre2fashion News Desk - India


Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 13th Jul 2020

Cambodia's garment exports fall by 5.4% in 1st half 2020

Exports in Cambodia's garment sector dropped by 5.4 per cent to...

Pic: Shutterstock

Textiles | On 13th Jul 2020

Egypt signs agreement for new spinning factory in Mahalla

The Holding Company for Cotton, Spinning, Weaving and Clothes in...

Pic: Amazon

E-commerce | On 13th Jul 2020

Amazon pumps fresh fund of ₹2,310 cr into India unit

Amazon has infused fresh capital to the tune of ₹2,310 crore into,...

Interviews View All

Top executives, Textile industry

Top executives
Textile industry

GST has levelled the playing field to an extent

Dharmendra Shah, Ozone PB Spintex Limited

Dharmendra Shah
Ozone PB Spintex Limited

‘We have made huge investments to ensure quality yarn production.’

Victor Chao, Esmetex

Victor Chao
Esmetex

‘In future, clothing boundary lines will become increasingly blurred.’

Mirella Sardini,

Mirella Sardini

A leading manufacturer of automated machinery and equipment for the...

DP Kumar,

DP Kumar

Weaves is South India's premier textile fair organised by Texvalley in...

Himanshu Jariwala,

Himanshu Jariwala

J Korin started as a partnership firm with four powerlooms in the textiles ...

Ayyappa Nagubandi, Broadcast Wearables Pvt Ltd

Ayyappa Nagubandi
Broadcast Wearables Pvt Ltd

Hyderabad-based Broadcast Wearables has come up with the country's first...

Georg Reinhold, Trützschler  Nonwovens & Man-Made Fibers

Georg Reinhold
Trützschler Nonwovens & Man-Made Fibers

Trützschler Nonwovens & Man-Made Fibers, a part of the Trützschler Group,...

Ian Russell, Pireta

Ian Russell
Pireta

UK-based Pireta has developed a unique free-form process to add durable,...

Sidharth Sinha, Sidharth Sinha

Sidharth Sinha
Sidharth Sinha

<b>Sidharth Sinha</b> has contributed to the successful rebirth and...

Igor Chapurin, Chapurin

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Mike Hoffman, Gildan Activewear SRL

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


July 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search