Home / Knowledge / News / Fashion / Enro launches new line of performance dress shirts
Enro launches new line of performance dress shirts
25
Mar '15
American non-iron shirt maker Enro has launched a new line of technology-enhanced performance dress shirts with wrinkle-free properties.

Replete with the menswear brand’s patented cooling technology and stain-release finish E-Luxe Performance, the collection offers an ultimate crisp professional look combined with non-iron finish and UVA and UVB protection.

Commenting on the range, Lance Itkoff, president of Enro’s parent company- The Apparel Group, said in a media statement, “The launch of our new dress shirt is the most dynamic advancement in luxury performance in more than 20 years. Featuring E-Luxe Performance, this collection has been re-engineered from fabric to finished garment.”

Available in a variety of check and stripe options, the colourful collection includes shirts with French cuffs as well as modified spread and herringbone point collar styles.

Apart from the introduction of ‘The Best Performing Shirt in The World’, the brand has also launched its e-commerce website featuring full luxury dress and sport shirt collections coupled with luxury-inspired styling and performance technologies.

“With the launch of Enro.com, we have used all of the latest technologies to create a first-class retail experience for our customers,” Itkoff stated about the new digital segment.

Started in 1919, Enro is currently sold in hundreds of finest specialty stores across the US. (PB)

Fibre2fashion News Desk - India


Must ReadView All

Trump announces tariffs on $200 bn worth Chinese imports

Apparel/Garments | On 18th Sep 2018

Trump announces tariffs on $200 bn worth Chinese imports

US President Donald Trump escalated the trade war with China on...

Courtesy: Sunrise Bumi Textiles

Textiles | On 18th Sep 2018

Sunrise Bumi developing new products for profitability

Sunrise Bumi Textiles, one of the world's leading quality yarn...

New Zealand bans sheep mulesing

Textiles | On 18th Sep 2018

New Zealand bans sheep mulesing

New Zealand has banned the practice of mulseing sheep, making the...

Interviews View All

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli, Epson, For.Tex & F.lli Robustelli

Giovanni Pizzamiglio, Paolo Crespi & Riccardo Robustelli
Epson, For.Tex & F.lli Robustelli

‘The percentage share of printing in the global textile market is pretty...

Sunil Kumar Sharma, Loknayak JPNSSSG Ltd

Sunil Kumar Sharma
Loknayak JPNSSSG Ltd

'The blend of cotton–linen yarn has high demand in the domestic and...

Siddharth Biyani, Mangalam Industries Pvt Ltd

Siddharth Biyani
Mangalam Industries Pvt Ltd

‘The manufacturing sector is improving day-by-day, becoming better in...

Italtex,

Italtex

Italtex is a leading studio publishing fabric trend-books since 1959....

Carolin Russ,

Carolin Russ

Weko, Weitmann & Konrad GmbH & Co KG, based in south Germany, is...

C Dhandayuthapani,

C Dhandayuthapani

MAG Solvics Private Limited was established in 1991 to design and develop...

Kerem Durdag, Biovation II LLC

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

Robin Grankvist, OrganoClick AB

Robin Grankvist
OrganoClick AB

Robin Grankvist talks about PFCs, additives and various chemicals used in...

Paolo Ocleppo, Sandvik Hyperion

Paolo Ocleppo
Sandvik Hyperion

Paolo Ocleppo, Rotary Cutting Segment manager, Sandvik Hyperion discusses...

Sanjukta Dutta, Sanjukta's Studio

Sanjukta Dutta
Sanjukta's Studio

<b>Sanjukta Dutta</b> creates unique garments by clubbing prints of...

Tony Ward, Tony Ward

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Igor Chapurin, Chapurin

Igor Chapurin
Chapurin

"Now we can see the Russian trend in international fashion. And Russian...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search