Retailers interest clash with trendy teens & seasoned punters

14 Jun '06

2 min read

Fashion reverses to an upside-down triangle, characterized by larger tops and narrower bottoms becoming less flashy, with darts, stitching and pleats replacing sequins and embroidery.

Retailers, if rush to get the newest shapes into shops risk of isolating customers who have an ideal look or are waiting to have a clear idea of latest styles.

Latest styles can boost sales for clothing retailers that sway styles at the right time, but companies that change their range in haste or wait too long could be left high and dry.

Shoppers, if wait too long to bring out latest ranges, they may not only miss the boat but also get ruined.

Experts feel teen retailers can be thriving sellers of latest
styles but explosive sales and profits possibly remain short-lived even for the successful retailers.

Students and youth are anxious to get the latest styles for their outings and here teen retailers can be on top as trendsetters.

However, shoppers that provide dresses to older women remain tentative, as women are more cautious about spending on the latest craze, tending to wait until they see what becomes widely popular.

Thus women's retailers will not undergo the vivid break open sales of latest fashion that teen retailers opt and enjoy too.

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