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Most High Clothing to feature in SOAPnet reality series 'I Wanna Be a Soap Star'

Jun '05
Buffalo Bills' Safety, Coy Wire's company Most High Clothing 'an apparel line' founded in 2003 will be featured on SOAPnet's hit reality show, "I Wanna Be a Soap Star." Wire created the Most High line in an effort to spread positive and spiritual awareness to the world and bring funds to numerous charities through his Coy Wire Foundation.

The line quickly caught the attention of Wire's present and former teammates, including Seattle Seahawks' running back, Kerry Carter, who played with Wire while both attended Stanford University. Carter's friendship with Wire and support in Most High's mission and message led him to become a partner in the company.

"We've all been blessed and what we have is not for us to possess but to pass on," said Wire. "We are all more powerful than we know. I have been given the opportunity to give something back and this is my way of doing that."

Most High Clothing features a full line of men's and women's apparel, including fashion hats, t-shirts, sweatshirts, tank tops and more, each bearing an inspirational message. An explanation of each message and symbol is included on the hangtag of each garment.

"At Most High we just make the clothing, it's up to the wearer to create the meaning," stated Kerry Carter. "What does it mean to you?"

The main symbol for Most High Clothing is a Chinese character for "Chien," which represents progress. While a portion of the proceeds go to charitable causes, the main purpose of the line is to inspire its wearers, instill hope in a positive future and remind people of their personal goals and individual potential to be better today than they were yesterday.

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