Premium footwear marketer LaCrosse outdoor sales stronger in Q2

02 Aug '05

4 min read

"They are pleased with their sales and earnings growth in their core work and outdoor business in the second quarter, which is typically their slowest quarter," said Joseph P. Schneider, CEO of LaCrosse Footwear. "During the quarter, they continued to increase their brand equity in both the work and outdoor footwear markets and successfully introduced their fall line of high- performance, innovative and quality footwear. We are very encouraged by their customers' response to their new products and have increased their inventories to prepare for the second half of 2005."

"At the same time, they continue to focus on future product development. They are already previewing the Spring line for 2006, which will include a much broader selection of more compelling, high-performance footwear, in both work and outdoor categories, as well as new boot platforms and extensions of their powerful brands into new product categories. As we move into the second half of 2005, they are pleased with the momentum of their fall line and continue to be very excited about the potential of their spring line."

Oregon based LaCrosse Footwear is a leading developer and marketer of branded, premium and innovative footwear for expert work and outdoor users. The Company's trusted Danner and LaCrosse brands are distributed domestically through a nationwide network of specialty retailers and distributors, and internationally through distributors in Asia and Europe.

Company is also designing and manufacturing footwear and apparel for men, women and children in the sporting, recreational and occupational markets.

LaCrosse Footwear Inc

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