Ninth CPM - Collection Premiere Moscow on Sept 4-7

29 May '07

1 min read

CPM - Collection Première Moscow, Eastern Europe's most influential fashion trade fair, is opening a new segment: in order to satisfy the growing demand in the high-end fashion segment, CPM Premium will offer selected exhibitors a very
special presentation platform for the first time from 4 through 7 September.

Fair organizer Igedo Company is creating an exclusive environment for premium labels with an open, innovative stand design in a separate hall (8.1) on Russia's key fairgrounds, Expocentr.

"Today more than ever, Russian consumers are interested in upscale fashion. More than one-quarter of our visitors are interested in the exclusive, high-end segment," explains CPM Project Director Christian Kasch.

"No wonder, then, that more and more international premium labels are looking for a suitable sales channel in this important market. With close to 17,000 trade visitors and 1,300 labels, CPM is the ideal communication and trade platform here. And with our new "CPM Premium" segment we are now offering these customers a product that is tailormade to fulfil their needs."

The ninth CPM - Collection Première Moscow takes place from 4 through 7 September 2007 at the Krasnaya Presnya Expocentr fairgrounds in Moscow; the tenth edition from 26 through 29 February 2008.

IGEDO Company GmbH

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