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Mercedes-Benz Fashion Week at Smashbox with spring 2006 collections

Aug '05
Merecedes-Benz Fashion Week At Smashbox Studios has now opened at www.mercedesbenzfashionweek.com. The Spring 2006 collections will run from October 16 to 20, 2005 in Culver City's Smashbox Studios.

Other important dates for Mercedes-Benz Fashion Week at Smashbox Studios:

September 26th – Late registration begins (increased fee)

October 3rd – Final press list circulated to designers

March 16th to 20th – Mercedes-Benz Fashion Week at Smashbox Studios

7th on Sixth, the producers of Olympus Fashion Week in New York, Mercedes-Benz Fashion Week at Smashbox Studios in Los Angeles and Sunglass Hut Swim Shows Miami presented by LYCRA (R), recently announced they will begin registering buyers, retailers, stylists, and related industry professionals for all of their shows in North America.

The new categories are in addition to the print, broadcast, and freelance media that are already being registered. These lists are distributed to participating designers to facilitate their invitations to their individual shows.

"They realized that there are a tremendous number of retailers, buyers and stylists whose needs could be better serviced by 'officially' registering them as part of our Press and Industry List," said Fern Mallis, Executive Director of 7th on Sixth and Vice President of IMG.

"Its our hope that by bringing these individuals, and the companies they represent, into the fold we can insure that all of our designers are getting the best attendance possible, and as event organizers we can communicate to all of them more directly with appropriate information, updates and benefits in travel, accommodations and so forth."

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