The Company is continuing to address the issues in the overall system and processes and has made progress in improving quality and reducing direct labor cost associated with units processed. The Company is generating the required unit output to fill all customer orders in a timely manner, but still needs to become more cost effective in the operation.
Leading golf-inspired lifestyle clothing designing company Ashworth Inc is also a designer of men's and women's golf-inspired lifestyle sportswear distributed domestically and internationally in golf pro shops, resorts, upscale department and specialty stores and to corporate customers. Ashworth products include three main brand extensions.
Ashworth apparel revolutionized the golf apparel industry. The intention was to shift the fashion movement in the golf world and develop a look that was more in tune with the present fashion styles. Ashworth begin to design basic 100% cotton shirts with a soft collar in order to bring a West Coast look to the game of golf. Within 10 years the company became the No 1 apparel brand in golf and by the late 90's had established a positive movement in the direction of golf apparel.
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