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Ms. Boswell to oversee Alberto-Culver global brands
05
Feb '08
The Alberto-Culver Company has appointed Gina Boswell President of Global Brands. Reporting to V. James Marino, President and Chief Executive Officer, Ms. Boswell will oversee global brands such as Alberto V05, TRESemme, St. Ives and Nexxus, research and development, and consumer insights.

Gina comes to Alberto-Culver with over ten years of experience in the beauty products industry, including executive positions at Avon Products Inc, where she most recently served as senior vice president and chief operating officer for Avon North America. At Avon, Ms. Boswell was responsible for multiple international markets, online brand development, operational restructuring and creating strategic alliances.

Prior to Avon, Gina was an executive with the Ford Motor Company where she helped lead global strategy and previously ran their vehicle personalization business. Ms. Boswell has also worked with The Estee Lauder Companies as vice president of new business development, managing mergers and acquisitions.

"We're very excited to have an industry veteran such as Gina with a proven track record of strategic development and global brand stewardship joining our executive team," said Mr. Marino. "Gina's experience shaping strategy and corporate development for brands such as Avon, Ford, and Estee Lauder will be an integral part of Alberto-Culver's global brand strategy and growth."

"Alberto-Culver has consistently distinguished itself with high growth ratesand innovation despite the abundance of large competitors," said Ms. Boswell. "The team at Alberto-Culver is nimble, creative and understands its customers well. I am excited to play a role in shaping the company's continued global growth, and improving on an already stellar portfolio of
brands."

Ms. Boswell holds a bachelor's degree in business administration, summa cum laude, from Boston University and a master's degree from the Yale School of Management. Ms. Boswell also currently serves on the board of directors for Manpower Inc.

Alberto-Culver Company


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