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HK-based Giffarine joins Discover Beauty program
Feb '08
Cosmoprof North America has announced the addition of yet another innovative brand to the Discover Beauty program lineup at the 2008 event. Thai cosmetics line, Giffarine has confirmed its participation as a part of the cutting-edge program.

The addition of this hot Asian makeup artist beauty import never before seen in the US further cements the reputation of Cosmoprof North America as the place to discover beauty industry trends.

Based on the ultimate pursuit of feminine beauty, Giffarine was established by a group of doctors and pharmacists in 1996 in Hong Kong with the mission of developing makeup colors so bright and rich that they could not only make one feel beautiful but could also relieve the stress and stiffness of city life.

These vibrant rich colors are highly pigmented and offer a complete range to fulfill every woman's wish for the perfect cosmetic palette of colors.

The brand has been actively expanding and growing since its debut with many acclaimed stylists and professional makeup artists from Hong Kong and Asia joining the ranks of active users.

In 2007, Giffarine opened two flagship shops in Hong Kong, located in Times Squares and Langham Place. Recently, the company expanded into skincare by launching the natural herbal line Pattrena.

Pattrena products are created from top quality raw materials, and developed using essences extracted from herbs that are beneficial to the body. Product quality is at the heart of every process, assuring maximum satisfaction and results.

Cosmoprof North America is a production of North American Beauty Events LLC. Cosmoprof North America 2008 will take place July 13-15 at the Mandalay Convention Center in Las Vegas, Nevada.

Cosmoprof North America

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