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Scott Olivet joins Oakley as CEO & Director

Sep '05
Premium sunglasses maker Oakley Inc announced the appointment of Scott Olivet as Chief Executive Officer (CEO) and Director effective October 10, 2005. Until such date, he will serve part-time in an advisory capacity as an employee of the company. Mr. Olivet will succeed Oakley Inc founder, Chairman and (CEO) Jim Jannard who will continue as chairman of the board of directors.

Jannard stated that they are extremely excited with the appointment of Scott Olivet as the new CEO and leader of Oakley's unique blend of 'science meets sculpture' philosophy. Scott brings a broad base of exceptional business acumen including a well-demonstrated record of driving growth and profitability, strategic intuition, product development and retail experience that will strengthen and grow the Oakley brand.

Mr. Olivet confirmed that Oakley has shown tremendous growth in the last few years as the product diversification and retail expansion strategies continue to gain critical mass. He has honored to join this strong and experienced management team and build on the success and worldwide reputation that Jim has worked so diligently to create over the last 30 years.

Link Newcomb, chief operating officer, Oakley Inc said that Scott has the ideal combination of skills, experience and background to lead Oakley into the next stages of their company's evolution.

Jannard concluded that as their business continues to grow and gets more complex, it's apparent that my main passion lies in the chief mad scientist role. He is an inventor and entrepreneur at heart; he loves electron beam gun vapor deposition machines and liquid laser prototypes – He sees visions of the future when he sleep, not spreadsheets. In the near term, he will ensure an effective transition and then plan to focus on design, invention and continuing to punish mediocrity.

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