New salon techniques at America's Beauty Show

29 Feb '08

2 min read

70,000 salon professionals will come to Chicago for America's Beauty Show ... to be held at McCormick Place (South) Saturday, Sunday and Monday -- March 1,2,3.

What is America's Beauty Show? It's the place where salon professionals from all over the world come to learn about new techniques, products and services in the multi-billion dollar beauty industry.

Its glitz, glamour, beauty ... sexy stage circuses! Major beauty companies participating include Wella, Redken, Joico, Alterna, Jean Paul Mitchell, Sebastian, Keune ... hair extensions from Hairdreams ... all with on-going high-energy runway presentations in a huge 200,000 sq. ft. space!

Nick Arrojo ("What Not to Wear") will be there ... as will Jean Paul DeJoria (Paul Mitchell Systems) ... . Master "Up-Do" guru Martin Parsons ... Janine, the stylist from Sexy Hair for celebrities including Lil' Kim ... American Idol winner Katharine McPhee will be on the Sexy Hair stage ... Shear Genius winner Anthony Morrison ... direct from Los Angeles, Dr. Boogie ... plus there will be El Congreso Americano de Belleza Latina ...and on Sunday African American Hair 2008! Saturday night, March 1, American Crew will present a drop-dead charity fashion show ... featuring the latest in men's styles/fashions on the most divine models!

There will be America's Expo for SkinCare & Spa ... where experts will showcase the best ways to keep the skin fresh, healthy ... and young!!

Produced by OrganisationMondiale Coiffure (OMC), the world's largest beauty organization and the National Cosmetology Association (NCA), the USA representative to the OMC, the 2008 OMC HairWorld Championships of Beauty will be held in conjunction with the America's Beauty Show (traditionally the Chicago Midwest Beauty Show).

More Fashion News - United States Of America...