JLO by Jennifer Lopez & Quepasa announces marketing agreement
22 Sep '05
2 min read
Quepasa Corporation, a leading provider of online products and services to U.S. Hispanics, announced Wednesday a marketing agreement with the JLO by Jennifer Lopez brand holding Company, Sweetface Fashion.
"In a similar way to how Quepasa pioneered the Hispanic Internet on a national level in the United States during the late 90's, Jennifer Lopez started the trend of celebrity fashion brands in 2001," said Jeffrey Peterson, Quepasa Chairman and Founder. "This is a perfect example of how the strong Quepasa brand can be leveraged in an online product launch to a new audience."