Timex teams up with VoloMedia for ads campaign on Podrunner
11 Mar '08
2 min read
VoloMedia is the technology powering this campaign and the advertising sales force representing the Podrunner content.
“Podcasts deliver high engagement with maximum reach by promoting online and offline consumption,” said Brian Steel, president & CEO of VoloMedia. “This targeted campaign with Timex and Podrunner demonstrates the rapidly growing consumer affinity for subscription-based, downloadable media.”
“The innovative Timex iControl message integrated with the Podrunner podcasts is a natural fit for our audience,” said Steve Boyett, founder and Podrunner DJ. “VoloMedia continues to be a strategic partner for us to deliver cutting-edge and scalable technology alongside a great advertising sales force.”