Home / Knowledge / News / Fashion / CFW to promote most expressive labels in local fashion market

CFW to promote most expressive labels in local fashion market

27
Mar '08
Capital Fashion Week (CFW) is considered by fashion critics and specialized consultants as the third in rank in Brazil, after São Paulo Fashion Week and Fashion Rio.

The event has had ample national media repercussion, showing the rest of the country fashion made in the Center-West region of Brazil.

A bill passed by the city council recognizes CFW as the official fashion event in the nation's capital, having included it as part of the Official Calendar of Brasilia.

Created and developed by Marcia Lima, local entrepreneur, Capital Fashion Week has mainly an economic outlook, striving to consolidate local brands from the Center-West region with marketing strategies used abroad, offering sales results and the stregthening of participating brands.

Successfully taking place since 2005, always in September, at the Ulysses Guimarães Convention Center, CFW has brought together over 40,000 people.

Drawing towards it's fourth edition, the event is highly influential in the Center-West, as well as the Northeast of Brazil and attracts fashion makers and buyers from these and other regions.

The repercussion generated by CFW created a demand for two yearly editions. That's where the idea for a “pocket edition” came from. It will be held in March and will show local brands' and designers' autumn/winter collections.

Besides the media repercussion, which runs stories before, during and after the event, the website keeps Capital Fashion Week in evidence full time, always creating a certain expectation regarding the next edition.

In 2004, economist Marcia Lima developed and projected the first edition of Capital Fashion Week, with the support of local government and union entities. Others followed and joined the effort to create a culture of industrial fashion production in Brazil's capital.

Click here to view more:

Brazilian Textile and Apparel Industry Association


Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 26th Oct 2020

25% Bangla garment manufacturing to be automated by 2023

A quarter of garment manufacturing activities in Bangladesh will be...

Pic: Shutterstock

Textiles | On 26th Oct 2020

BCI to cease all field-level activities in China's XUAR

Sustained allegations of forced labour and other human rights abuses...

Pic: Burberry

Information Technology | On 26th Oct 2020

Burberry launches gaming technology for fashion design

Burberry, and digital production agency, Koffeecup have joined hands...

Interviews View All

Top executives, Textile industry

Top executives
Textile industry

The new deal is better than NAFTA for the US textile industry

Textile industry, Head honchos

Textile industry
Head honchos

Clothes are no more bound by gender

Kamlesh Vaghela, RK Textiles

Kamlesh Vaghela
RK Textiles

Very few machinery manufacturers have R&D units

Emanuel Fertuzinhos,

Emanuel Fertuzinhos

Founded in 1981, Lisama, a Portuguese company, is a pioneer in the textile ...

Himanshu Fogla,

Himanshu Fogla

Jumac, pioneers in spinning can manufacturing in India, was founded in...

Paolo Toricella,

Paolo Toricella

Electronics for Imaging (EFI) is a global technology company, based in...

Karl Zelik, Vanderbilt University

Karl Zelik
Vanderbilt University

A team of engineers at the Vanderbilt University has designed a smart...

Daniel Kaye, RocketLife

Daniel Kaye
RocketLife

<div>RocketLife, an award-winning developer of breakthrough visual...

Andreas Lukas, Andritz Nonwoven

Andreas Lukas
Andritz Nonwoven

With forces in engineering and process development, Andritz Nonwoven...

Nisha Chanda, Whistling Woods International School of Fashion

Nisha Chanda
Whistling Woods International School of Fashion

<div>A lack of upgraded courses in costume designing and fashion as per...

Aditi Somani, Aditi Somani

Aditi Somani
Aditi Somani

Aditi Somani specialises in luxury fusion wear with international cuts and ...

Anisha Chaudhari, Threads & Shirts

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.


Advanced Search