"As we discussed ideas about who could best outfit our athletes in a manner representative of the Olympic Movement and what it stands for today, we believe Ralph Lauren is uniquely suited to deliver an outstanding product," said U.S. Olympic Committee Chief Operating Officer Norman Bellingham. "Polo Ralph Lauren is a quintessential American brand that represents a timeless and classic look which we believe our athletes will be excited to wear."
Apparel from the entire Polo Ralph Lauren U.S. Olympic and Paralympic Team Parade Outfit collection will be available for purchase in the United States - - with the official men's Parade Outfit tie in numbered, limited editions -- as well as a collection, comprised of the designs represented in the athlete village wear pieces, inspired by and celebrating the U.S. Olympic and Paralympic Teams. All products will be available for sale in June in Polo Ralph Lauren retail stores, select department stores, and RalphLauren.com, with select items available on the U.S. Olympic Committee website.
The Beijing 2008 Olympic Games will be celebrated from August 8, 2008, to August 24, 2008, with an estimated three million domestic and overseas visitors traveling to Beijing for the Games and an estimated four billion viewers watching 24-hour, worldwide-televised coverage.
Polo Ralph Lauren Corporation
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