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Swarovski US partners with Libby Ross Foundation

Oct '05
Pink Hope Brooch for USA - Swarovski
Crystal jewelry maker Swarovski US supports Libby Ross Foundation.

October is Breast Cancer Awareness Month
Raising awareness of treatments and ultimately finding a cure for breast cancer is critical to the estimated three million American women living with breast cancer.

Swarovski North America has partnered with the Libby Ross Foundation in the movement to promote breast cancer awareness, research, and programmes with the sparkling Swarovski crystal Pink Hope Brooch.

The Libby Ross Foundation is a non-profit organisation dedicated to fighting breast cancer. Swarovski has donated USD 40'000 from brooch sales over the past few years to support two of the Foundation's programmes: Yoga Workshops for Survivors of Breast Cancer and Other Women's Cancers and The Pink Ribbon Gift Bag programme. These promote healing and a sense of well-being for both breast cancer survivors and women undergoing treatment.

Lori Ross, Libby Ross Foundation Chairman & Founder says that he knows firsthand the devastation breast cancer can bring to patients and their families. Swarovski's donation will help fund programs that will empower women to rise above the disease and enrich their lives.

The Swarovski Pink Hope Brooch serves as a reminder to help support funding for breast cancer awareness and research in October during Breast Cancer Awareness Month and throughout the year.

Leading Austrian company Swarovski is a brilliant company. Company manufactures crystal accessories. Raw materials, which even the most ancient cultures, ascribed beneficial, valuable, indeed miraculous properties. This fascinating material transformed the world of fashion and beauty into a seductively sparkling universe. It inspired the human race and enriched both art and culture.

Swarovski was established more than 100 years ago and has made innovation, trend research, creative products and perfection its hallmarks. The philosophy of founder Daniel Swarovski I was “to constantly improve on what is good”. This remains deeply entrenched and is today reflected in all of the company's diverse products, services and activities.


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