Blue Nile UK has modified its setting styles to reflect the taste of UK consumers. For example, the site will offer four and six claw solitaires for all diamond shapes in platinum, yellow gold and white gold, in addition to the scroll design, a unique setting popular in the UK market.
Blue Nile UK's Web site will offer a wide range of fine diamond products, including Blue Nile's unique "Build Your Own" customization tool that allows consumers to design their own diamond engagement rings, earrings, diamond pendants, and diamond-trilogy rings. Blue Nile wedding bands will round out the UK collection.
"Consumers continually tell us that they're looking for a way to buy an engagement ring that puts them, not the jewelry store, in control of the process," said Vadon." They realize this is an emotional purchase and it's Blue Nile's goal to provide an experience that empowers the consumer with great selection, quality, and value. They look forward to showing UK consumers there is a better way to buy a diamond."
Largest online retailer of certified diamonds and fine jewelry. The Blue Nile web site showcases over 55,000 independently certified diamonds and more than 1,000 styles of fine jewelry, including rings, wedding bands, earrings, necklaces, pendants, bracelets and watches.
20240830145952.gif)
.jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "UBM China (Shanghai)")
-Ltd..jpg?tr=w-120,h-60,c-at_max,cm-pad_resize,bg-ffffff "Thermore (Far East) Ltd.")
