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'Free Spirit of Brandix' to soar at Colombo Vogue

23
May '08

The 'Free Spirit of Brandix' will soar on a Colombo catwalk on Sunday, June 1, giving local audiences a rare and exclusive preview of some of the hottest new designs from Sri Lanka's iconic apparel manufacturer.

Some 60 unique garments in lingerie, loungewear and casual wear designed by the Brandix creative team will be modelled by top international and local models on the second day of 'Colombo Fashion Statement' one of the highlights of the 'Colombo Vogue' lifestyles weekend.

The Brandix design collection put together for the show is themed 'Free Spirit of Brandix' and comprises of pieces inspired by current trends and fashion with an emphasis on eco friendliness, in keeping with the theme of Colombo Vogue, Mihiri de Silva, Head of Design at Brandix Intimate Apparel Ltd, said.

“Some of the garments are made out of eco-friendly materials such as organic cotton, bamboo fabric, 100 per cent cotton knits and linen, and illustrate the versatility and design capability of our designers. We have also made some of the garments more catwalk-like to add more flavour to the show,” she said.

This second exposition in Sri Lanka of exclusive Brandix designs will include dresses, yoga pants, knit tops, camis, chemises, bras and briefs, pants, shorts and skirts. Some of the new designs are based on designs presented by Brandix at recent buy meetings in the US and would represent the latest high street fashion trends in the west, Ms de Silva said.

“Design and development is currently one of the most important areas of focus in the global apparel market, and Brandix Lanka has invested substantially in developing local design capabilities to service the needs of key export markets. This collection will also be a revelation for local audiences,” she added.

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