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Triangle team to wear ZOOT performance apparel & footwear

May '08
A global leader in Triathlon and Multisports, ZOOT sports, teams up with Triangle International, the world's largest international Ironman production company, to sponsor six Ironman and Ironman 70.3 races world wide.

As the official partner for Ironman events organized by Triangle, ZOOT becomes the official apparel and footwear sponsor for these 6 premier events.

For both ZOOT and Triangle, the collaboration of strong partners promises to guarantee powerful brand exposure on a global level.

"ZOOT and Triangle both share a strong passion for sport and for the athletes that compete in sport, which promises to make this partnership successful in the future.

Triangle is proud to present, for the first time, a global partner for all our Ironman-labeled events on two continents!" declares Georg Hochegger, CEO of Triangle international.

ZOOT and Triangle international signed a 3-years agreement for the Ironman events in Austria, France and South Africa, as well as for the Ironman 70.3 events held in Austria, Monaco and South Africa.

All events will feature and sell ZOOT performance apparel and footwear, all race apparel merchandise items will be produced by ZOOT, and athletes, team directors, volunteers and staff will be proud to wear the most technical and innovative multisport apparel in the world.

ZOOT is a global leader in endurance sports and 100% focused on providing the athlete with the ultimate in performance apparel, wetzoots, footwear and accessories.

Founded in Kona, Hawaii in 1983, ZOOT has been providing product solutions for multisport athletes for more than 25 years.

ZOOT has grown to be a global premier Triathlon and Multisports brand, distributed across 22 countries and has introduced the first Triathlon-Specific Footwear Line.

"We continue to listen to our athletes and make no compromises to deliver the most premium multisport product in the world." said ZOOT's CEO Brian Enge.

"We are proud to offer triathlon specific products from head to toe, and with this partnership we will be present at Ironman events from Vienna to Port Elizabeth, from Klagenfurt to the Côte d'Azur and Monte Carlo."

ZOOT will benefit from continuous media exposure with Triangle's Ironman events. In addition to global TV coverage of the events, ZOOT will be displayed in print media, on the internet and of course, on site with event branding.

Large ZOOT booths - the ZOOT dome - on the Ironman expos in all 6 destinations will invite athletes and spectators to discover why ZOOT is the #1 brand in Kona and the most popular brand in the sport.

Triangle is the largest global triathlon production agency, with six WTC (World Triathlon Corporation) sanctioned races in four countries on two continents. In total Triangle handles approximately 20.000 athletes every year.

Zoot Sports

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