Home / Knowledge / News / Fashion / Badgley Mischka - Zalemark team designs a hit at Couture Show

Badgley Mischka - Zalemark team designs a hit at Couture Show

Jun '08
Novori Inc a leading online interactive retailer of fine diamond engagement rings and jewelry -- is pleased to announce, pursuant to the upcoming merger with Zalemark Inc., that the new Badgley Mischka line unveiled at the Couture Show in Las Vegas, NV was very well received with open arms by all.

The introduction of the line culminated in an organized cocktail party on Saturday, May 31 at the Wynn Hotel, with the famous designer duo in attendance, where several models showed off the Bridal Dress Collection along with hundreds of thousands of dollars worth of the Badgley Mischka bridal jewelry line.

Steven Zale, Director of Novori Inc and CEO of Zalemark Inc, as quoted by Rapaport News stated, "Badgley Mischka, which is the famous design house and design team of Mark and James is probably one of the greatest synergy branding relationships to come out in a long time. Badgley Mischka, which is most well renowned and famous for their bridal gowns, has not had a bridal jewelry line."

Rob Caldwell, Director of Public Relations for Badgley Mischka stated, "We are so excited about this -- this is Badgley Mischka's first foray into fine jewelry. We do have a costume jewelry collection, but customer demand for fine jewelry has been overwhelming.

Mark Badgley and James Mischka really got their start with evening gowns, and the company and their names are really synonymous with glamour, old Hollywood, vintage, classic gorgeousness on the red carpet -- and from that, really a lot of women that were wearing these very expensive gowns said, 'Oh, I would love to have this gown in white or ivory or candlelight for my wedding!'

"So that is where the Badgley Mischka Bridal Collection came from. And from that, the brides were saying, 'I would love to have a Badgley Mischka diamond to go with my wedding gown!'"

Novori Inc

Interviews View All

Headhonchos, Indian textile value chain

Indian textile value chain

'One nation, one tax' is a great concept

Jim Desai, Blaiva Fabricaa

Jim Desai
Blaiva Fabricaa

Fashion industry likely to remain labour-intensive in coming years

Textile industry, Head honchos

Textile industry
Head honchos

Athleisure is the current buzzword in fashion

Shyam Gupta & Ravi Gupta,

Shyam Gupta & Ravi Gupta

Based out of South Delhi, Gargee Designer's provides bespoke formal and...

Ken Butts,

Ken Butts

The mission of Swiss company Datacolor is to empower its customers to make ...

Harmeet Singh,

Harmeet Singh

New Delhi-based Jogindra Industries Private Limited provides an assortment ...

Mohammad Hassan, Biax Fiberfilm

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Frank Heislitz, Freudenberg

Frank Heislitz

Freudenberg Performance Materials is a leading global manufacturer of...

Wolfgang Plasser, Lenzing AG

Wolfgang Plasser
Lenzing AG

The Lenzing Group is an international company headquartered in Austria...

Prathyusha Garimella, Prathyusha Garimella

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Wendell Rodricks, Wendell Rodricks

Wendell Rodricks
Wendell Rodricks

"We should not compare India and the West. There are things we do that...

Varsha Wadhwa, VW

Varsha Wadhwa

Coming from a family that ran a business of jute and linen mills since...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

November 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Follow us on instagram


Follow Fibre2Fashion On

Advanced Search