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Important returnees strengthen Body Look Fashion Fair

Jun '08
Body Look, Germany's only international trade fair for body, beach and legwear, starts for the first time from the pole position with its new concept and move into hall 9 at the Düsseldorf fairgrounds as part of the Igedo Fashion Fairs, which take place from 27 through 29 July 2008 in Düsseldorf.

The conceptual focal point of the upcoming event will be the new hall design. To this end the hall will be successively redesigned.

An atmosphere of wellbeing will be created with the help of the organisation and emotional elements such as lounges, catering and a newly designed beachwear area in front of the hall. Starting with this summer's event, it will be further developed with each subsequent fair.

“The new concept has met with very positive resonance overall from both industry and commerce,” states Angelika Grammozi, Body Look Project Director.

“We are especially pleased that we have been able to convince so many to return to Body Look, including Rösch with the labels Creative Culture, Daniel Hechter and Louis Feraud; Van de Velde with Marie Jo; Eva B. Bitzer with Fürstenberg; as well as Taubert. It's important for the industry to work together.”

Already, 200 exhibitors from more than 20 countries have committed to the summer edition of Body Look. Next to the returnees, the following renowned exhibitors will be present at Body Look: Princesse Tam-Tam, Goldfish, Implicite, Atlas with Joop! And Tiger of Sweden, Hop Lun with 6ixty 8ight, No Romeo, O-Luxury and O-Beach, Palmers Deutschland with Lejaby, Elixier de Lingerie and Rasurel, Juliel Klosseck with Dynamico and Bad Hersfelder Dessous with Gattina, John Galliano, Kenzo, Christian Lacroix, Chantal Thomass, Janet Reger and Rebecca, Huit and Diesel to name but a few.

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