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Ms Wilson joins Bill Blass New York as a Senior Vice President

01
Aug '08
Stephanie Wilson, a fashion industry veteran and a former director of sales at Dolce & Gabbana, has joined Bill Blass New York, the only luxury label in the direct sale apparel industry, as Senior Vice President of New Business Development and Training.

Ms. Wilson brings over a decade of international and domestic fashion experience to this newly created role where she will focus on new business opportunities for the brand including a corporate sales strategy, Internet presence and functionality, international expansion and new product categories.

Ms. Wilson will also lead the sales training efforts for Bill Blass New York's sales "consultants" overseeing training initiatives for both new sellers and the over 200 consultants who currently sell Bill Blass New York across the country.

"Bill Blass New York is poised to have a major impact in shaping the apparel industry and as an integral piece of this process we must continue to elevate the way consumers think about direct sale retailing," said Ann Acierno, CEO of Bill Blass New York.

"Stephanie's significant experience developing and implementing business strategy for some of the most high profile and iconic fashion brands will be essential as we look to expand our operations through the addition of new sales consultants and explore additional avenues through which to foster the brand."

At Dolce & Gabbana, Ms. Wilson implemented sales and distribution strategies and leveraged existing distribution channels to significantly grow the Women's Ready-to-Wear Business.

She also recruited, managed and trained the company's Designated Selling Associates to ensure that both fiscal and seasonal sales plans were achieved.

Prior to that, Ms. Wilson served as Vice President of Global Sales at Karl Lagerfeld LLC, where she was instrumental in the integration of the Karl Lagerfeld acquisition by Tommy Hilfiger and the global launch of the Men's, Women's and Lagerfeld Gallery businesses.

Ms. Wilson has also held senior positions managing ready-to-wear businesses at both Alberta Ferretti and Vera Wang. Ms. Wilson earned her B.A. in English and Economics from the College of Charleston in South Carolina.

Bill Blass New York


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