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Sportwear maker Cutter & Buck renews contract with golfer Annika Sorenstam
20 Oct '05
2 min read
Leading provider of high quality sportswear announced that it would continue its longtime partnership with Annika Sorenstam, the No. 1 ranked golfer on the LPGA tour since 2001. Under the agreement, Sorenstam will continue to wear and endorse Cutter & Buck apparel, including her signature Annika Collection, at all her professional golf events and media appearances through 2011.
Sorenstam will continue to set the tone and overall inspiration of the Annika Collection by Cutter & Buck, a line of apparel that integrates performance fabrics and features with fashionable styling and color inspiration. In addition, Sorenstam will continue to make promotional appearances on behalf of the brand.
Rated as the LPGA's top golfer since 2001, Sorenstam has 64 career victories, including eight in 2005 alone, and ranks No.1 on the LPGA's all-time money list. She has endorsed Cutter & Buck as the featured female athlete since 2001.
Cutter & Buck is one of the nation's top makers of upscale sportswear, selling primarily to golf and specialty retailers, corporations and international distributors and licensees. Fortune 3000 companies are using Cutter & Buck products for employee incentives, customer giveaways or special events.
The company stands apart from its rivals by designing apparel with natural fabrics, rich detailing, and a casual look. Using Scene7, Cutter & Buck is able to streamline catalog production by producing a single online catalog that is re-purposed across both its B2B and B2C sites. The online catalog is highly segmented using real-time product feeds depending on the user and channel.
Sorenstam will continue to set the tone and overall inspiration of the Annika Collection by Cutter & Buck, a line of apparel that integrates performance fabrics and features with fashionable styling and color inspiration. In addition, Sorenstam will continue to make promotional appearances on behalf of the brand.
Rated as the LPGA's top golfer since 2001, Sorenstam has 64 career victories, including eight in 2005 alone, and ranks No.1 on the LPGA's all-time money list. She has endorsed Cutter & Buck as the featured female athlete since 2001.
Cutter & Buck is one of the nation's top makers of upscale sportswear, selling primarily to golf and specialty retailers, corporations and international distributors and licensees. Fortune 3000 companies are using Cutter & Buck products for employee incentives, customer giveaways or special events.
The company stands apart from its rivals by designing apparel with natural fabrics, rich detailing, and a casual look. Using Scene7, Cutter & Buck is able to streamline catalog production by producing a single online catalog that is re-purposed across both its B2B and B2C sites. The online catalog is highly segmented using real-time product feeds depending on the user and channel.
Cutter & Buck Inc
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