Neutrogena Cosmetics gives you EcoChic look

06 Sep '08

3 min read

Neutrogena Cosmetics Science Expert Matin Maulawizada unveiled his first eco-inspired "look" at the global launch of Be EcoChic, a star-studded event that kicked-off New York Fashion Week last night.

Debuting new products such as Neutrogena Cosmetics Nourishing Eye Liner, Nourishing Eye Quad and MoistureShine Lipstick and the latest Neutrogena Skincare products such as Neutrogena Lift & Strengthen Intensive Facial Concentrate, Matin created the "look" worn by models and celebrities, including Neutrogena spokespeople Malin Akerman and Susie Castillo, during the first-ever Be EcoChic runway show. The Be EcoChic "look" is now available to the public.

"For the Be EcoChic fashion show, I created a radiant 'look,' starting with healthy skin to bring out the natural beauty of the models and celebrities.

Using Neutrogena Cosmetics, I designed a soft, smoky eye and nude lips, accented with a soft gloss that keeps them playful and feminine," said celebrity makeup artist Matin.

"My inspiration for the 'look' is the eco-minded woman who still wants to be chic, much like the premise of the Be EcoChic campaign. After all, you can be fashionable and environmentally conscious," added Matin.

"The Neutrogena heritage of clean and gentle extends not only to the products we offer consumers but to our business practices as well from solar panel systems to a reduction in packaging materials," said Pericles Stamatiades, Company Group Chairman, Beauty, Johnson & Johnson.

"Our participation in Be EcoChic is an example of our commitment to encourage smart choices that not only help preserve the world we live in but also help others learn what they can do to 'be' eco chic."

The foundation for beautiful makeup begins with beautiful skin and Neutrogena has a solution for skincare worries including tired eyes, general loss of elasticity and breakouts.

The Neutrogena Ageless Restoratives Energy Renewal Energizing Eye Cream targets the delicate eye area to restore radiance and vibrancy.

For overall noticeably-strengthened, healthier and younger-looking skin, the Neutrogena Lift & Strengthen Intensive Facial Concentrate works deep within the surface to minimize visible signs of collagen loss.

The Neutrogena Rapid Clear Fight & Fade Gel has a unique two-in-one formulation which reduces breakouts and fades the look of post-acne marks for clearer, more even-toned skin fast.

"As an actress, my skin undergoes a tremendous amount of stress which is why it is important for me to use products that are good for my complexion," said actress Malin Akerman whose participation in the show also affirms her commitment to the environment. "By using Neutrogena Cosmetics I am confident that I'm taking care of my skin while also looking my best."

Neutrogena

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