Global Apparel Market – An Overview | Watch NOW! | Ad
Home / Knowledge / News / Fashion / PZI Jeans launches 'Reshape The Runway Contest'
PZI Jeans launches 'Reshape The Runway Contest'
Oct '08
Atlanta based PZI Jeans is launching the "Reshape The Runway Contest", a model/ambassador search for women who proclaim the beauty of their curve appeal. "We are on a mission to allow women to embrace the beauty of their curves instead of trying to reform their genetic makeup. PZI Jeans is a brand allowing women to stop trying to fit into a pair of jeans that were never made with their hourglass shape in mind," explains PZI Jeans Vice President and Creative Director, Claire Jason.

PZI Jeans was founded in 2002 by Mrs. Jason and her husband Daniel Jason. Mr. Jason is PZI Jeans' CEO and President. The Jasons are both practicing attorneys. "Having a legal background has played an integral role in our success as a company," explains Mr. Jason.

"We created PZI Jeans with real women in mind, all women, especially women of color, including Hispanic women who tend to be more curvaceous. PZI Jeans are made to honor women with curve appeal because we think they represent another face of beauty in fashion," explains Mrs. Jason. "Other denim lines add a 'token' curvy fit to their line, however PZI Jeans' mission has always been to fit women with curves."

PZI Jeans are tailored to fit women who are tired of buying jeans that don't fit their thighs, hips, and rear eliminating that unsightly gape in the waist band. "We decided to add 31, 34, 36 and 38 inch inseams so that our customers, short and tall can buy her jeans off the rack with no more costly alterations," says Mrs. Jason.

PZI Jeans was recently tapped by Inc. Magazine as one of the Fastest Growing Private Companies in America, an accolade shared by companies as notable as Microsoft and Oracle.

PZI Jeans are available in sizes 4-16 at select Macy's Stores and over 600 retail stores. PZI Jeans are shipped from their distribution center in Tucker, Georgia to customers and retailers throughout the United States and worldwide, with plans to expand into South America.

PZI Jeans

Must ReadView All

Courtesy: Pexels

Textiles | On 19th Sep 2018

Punitive PRC tariffs on US goods has extra 5% on textiles

Responding to Washington’s latest duty increase in a dispute with...

Courtesy: Tecnorama

Textiles | On 19th Sep 2018

'Reliability & excellent quality are Tecnorama’s USP'

The complete reliability and excellent quality of Tecnorama systems...

Courtesy:  Stanislav Kondratiev on Unsplash

Apparel/Garments | On 19th Sep 2018

AAFA questions US tariffs on $200 bn Chinese goods

The American Apparel & Footwear Association (AAFA) has questioned...

Interviews View All

Veronique Lee, Modavanti

Veronique Lee

‘Sustainable fashion is trending upwards, slowly but surely, as people...

Ajay Ghariwala, Luthra Group

Ajay Ghariwala
Luthra Group

We are ready to adopt or follow every opportunity

Neel Sawhney, One Friday

Neel Sawhney
One Friday

‘The share of kidswear segment in the online sector is still small in...

Liz Manning,

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Erik Sy,

Erik Sy

Manila-based CustomThread is a start-up offering premium custom apparel...

Sarah Perkins,

Sarah Perkins

Fairfax, Virginia-based Specialty Graphic Imaging Association (SGIA) is a...

Eric Scholler, Groz-Beckert

Eric Scholler

The Indian market has huge potential in technical textiles, and by far,...

Kerem Durdag, Biovation II LLC

Kerem Durdag
Biovation II LLC

Kerem Durdag, CEO, Biovation II LLC, provides an insight into future...

S Ziya Gumuser, Teknomelt

S Ziya Gumuser

Turkish nonwoven manufacturer Teknomelt has been around for only seven...

Prathyusha Garimella, Prathyusha Garimella

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Ritu Kumar, Label Ritu Kumar

Ritu Kumar
Label Ritu Kumar

‘Classics will return’ "There are a lot of people wearing western clothes ...

Pranav Mishra, Huemn

Pranav Mishra

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on

Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category

Related Categories:

Advanced Search