“Known for causing reactions in the young urban behavior and the most diverse creative tendencies, the Mercado Mundo Mix meets the objective of the Projeto Ponto Zero (Point Zero Project), promoting the newest production of creators both in Brazil and abroad. We, therefore, proudly present the contest finalists the background of an event that has in its history more than 200 editions held and an estimated audience of approximately two million consumers”, highlights Beto Lago, idealizer of the Mercado Mundo Mix.
Per edition of the contest, only one student from each one of the fashion colleges or courses previously selected may participate. Each education entity will choose, with the curatorship from the program's organizers, its representative among the regular students from the last year or who have graduated, at the most, two years earlier.
Brazilian Textile and Apparel Industry Association