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Salvatore Ferragamo opens its new flagship store in Dubai

Jul '09
Last June 26th a new Salvatore Ferragamo flagship store has opened in the luxury area of Dubai's prestigious Dubai Mall, one of the city's most exclusive shopping centers. The store span 420 square meters and sell all the Florentine brand's product lines, from the men's and women's ready-to-wear collections to bags and leather goods, eyewear, watches, jewelry and silk accessories.

The store has been designed in line with the new Salvatore Ferragamo concept, creating an understated, sophisticated atmosphere that highlights the products' fine quality and gives customers a memorable shopping experience.

The men's and women's collections are displayed on suspended shelves with well-mastered lighting and the sophisticated use of materials.

The opening in the Dubai Mall is not Ferragamo's first in the United Arab Emirates, as it has had two stores in the Mall of the Emirates and BurJuman Center for years. However, the flagship store is destined to become an absolute must for Dubai shoppers, in part given the exclusive availability of a series of Ferragamo limited edition accessories. The Marisa Special Edition bag, a jewel of an accessory, symbolizes the brand's excellence and the Dubai Mall's prestige with a never-before-seen mix of fine skins and precious crystals.

With only 25 numbered pieces, each bearing a metal plaque inside that certifies “Limited Edition for Dubai”, the Marisa Special Edition is made of the very finest kidskin in metallic gold, with an exquisite jeweled clasp. The metallic clasp, in gold studded with Swarovski crystals and 1,300 embedded strass gems, is the bag's breathtaking centerpiece. Each bag was painstakingly handcrafted in Italy, using complex techniques.

The Mito scarf, with its “Limited Edition for Dubai” red label, is also destined to garner a cult following. In silk twill, measuring 90cm x 90cm, it bears the image of a leopard, in a magic sparkling night.

With this iconic image from Ferragamo's history of silk decoration, the scarves were expertly crafted by hand with the necessary expertise to bring out the silk's sheen. Salvatore Ferragamo Italia Incorporated in 1927, Salvatore Ferragamo Italia S.p.A. (S.F.I.) is the parent company of the Ferragamo Group, one of the world's leading players in luxury goods. The group is active in the creation, production and distribution of shoes, leather goods, ready to wear, silk products and accessories, as well as fragrances for men and women. The product range also includes eyewear and watches manufactured by licensees.

Salvatore Ferragamo

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