Home / Knowledge / News / Fashion / Red Tape reinvigorates marketing and retail drive
Red Tape reinvigorates marketing and retail drive
10
Aug '09
At a press conference held in the city for the launch its new exclusive showroom in Karol Bagh, Red Tape, the international apparel and footwear brand, also unveiled its new brand logo. The exclusive Red Tape showroom was inaugurated by Mr. Tauseef Ahmad Mirza, Director, Mirza International Limited, who also unveiled the new logo representing a fresher and more unique feel of the Red Tape brand.

This swank, new store located at 17 A/64 W.E.A, Ajmal Khan Road, Karol Bagh, is the 35th exclusive Red Tape showroom in the country and the 10th in Delhi. Spread across 350 sq.ft, the store houses the uber cool Red Tape apparel and shoe collection with over 200 different designs in a wide variety of looks from casual, leisure and formal footwear to urban chic leisure outfits.

Commenting on the store launch, Mr. Tauseef Ahmad Mirza, Director, Mirza International Limited said, “Red Tape has witnessed ever increasing market demand and to cater to this we have launched our exclusive showroom in Karol Bagh taking our total store count to 35 across the country.

This store showcases for the first time the new Red Tape logo symbolizing the youthful energy and spontaneity of the brand which no doubt will strengthen the brand's emotional-connect with consumers. The Red Tape range and designs are in keeping with global trends and the quality and finish of our products absolutely impeccable. This is the reason for Red Tape's appeal among fashion-conscious and discerning consumers.”

Red Tape's store launch in Karol Bagh is in line with the revival of consumer sentiment in the country and reflects the overall optimism of the consumer retail industry.

Red Tape


Must ReadView All

Courtesy: Pexels

Textiles | On 19th Sep 2018

Punitive PRC tariffs on US goods has extra 5% on textiles

Responding to Washington’s latest duty increase in a dispute with...

Courtesy: Tecnorama

Textiles | On 19th Sep 2018

'Reliability & excellent quality are Tecnorama’s USP'

The complete reliability and excellent quality of Tecnorama systems...

Courtesy:  Stanislav Kondratiev on Unsplash

Apparel/Garments | On 19th Sep 2018

AAFA questions US tariffs on $200 bn Chinese goods

The American Apparel & Footwear Association (AAFA) has questioned...

Interviews View All

Sachin Sharma, Gem Enviro Management Pvt Ltd

Sachin Sharma
Gem Enviro Management Pvt Ltd

There are no significant differences between virgin yarn and PET recycled...

Manuj Terapanthi, Texaura

Manuj Terapanthi
Texaura

Transparent supply chain and fair trade will boost sustainable market

Abhimanyu Singh Rathore & Barbara Anna Kosiorek, Kannbar

Abhimanyu Singh Rathore & Barbara Anna Kosiorek
Kannbar

‘Blending cultures is the true beauty of fashion, where one’s imagination...

Ramez Basmaji,

Ramez Basmaji

Fabusse is a Lebanon-based fashion agency that offers a variety of...

Anupam Arya,

Anupam Arya

<div>Jaipur-based Fabriclore Retailing Pvt. Ltd. is attempting to revive...

Hardik Sanghvi,

Hardik Sanghvi

Idealin Fogging Systems has been engaged in designing and manufacturing...

Giulio Cesareo, Directa Plus SpA

Giulio Cesareo
Directa Plus SpA

Established in 2005, Direct Plus SpA, is one of the largest producers and...

Mohammad Hassan, Biax Fiberfilm

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Chunyi Zhi, City University of Hong Kong

Chunyi Zhi
City University of Hong Kong

<div><b>Chunyi Zhi</b>, associate professor in the Department of Materials ...

Anisha Chaudhari, Threads & Shirts

Anisha Chaudhari
Threads & Shirts

Threads &amp; Shirts is a freshly-tailored concept providing men/women a...

Pranav Mishra, Huemn

Pranav Mishra
Huemn

Designers Pranav Mishra and Shyma Shetty’s Huemn is known for its...

Priya Somaiya, Usha Social Services

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


September 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search