Home / Knowledge / News / Fashion / Kristinia DeBarge is perfect for Wet Seal brand
Kristinia DeBarge is perfect for Wet Seal brand
16
Oct '09
The Wet Seal, Inc., a leading specialty retailer to young women, today announced a partnership with SodaPop/Island Def Jam recording artist Kristinia DeBarge. The program includes a collection of fashion pieces selected by Kristinia, online and offline marketing and events, and a national contest where one lucky winner will be flown to Los Angeles to be Kristinia's BFF for the day. The fashion pieces will include denim, jackets, dresses and tops, and will continue to evolve through the New Year and early spring season. The program is set to launch on November 19, 2009.

"Kristinia is a talented, new, fresh face, and is perfect for the Wet Seal brand. She is approachable, fashionable, and sings about topics important to teens. She has a style for every occasion, and her selections reflect this," said Ed Thomas, the Company's Chief Executive Officer. "We believe bringing on new talent with an eye for fashion is a great way to build brand exposure and our fashion assortment."

In conjunction with the launch of the program, Wet Seal will also be selling Kristinia's debut album, "Exposed."

"This isn't about me being a designer; it's about me loving fashion! I have shopped Wet Seal for years and am so excited to be working with the team and selecting fashion items I think today's young girls would love to wear. Not only is my fan base the Wet Seal customer, I am too," said Kristinia DeBarge.

Kristinia DeBarge's career got off to an impressive start following the release of her debut album, Exposed. Her first single, "Goodbye," was a Top 10 hit on iTunes. She has also performed on national television shows such as "So You Think You Can Dance" and "Live with Regis & Kelly." Fresh off her opening spot on the Britney Spears Circus Tour, Kristinia is now gearing up for her 3rd single, "Future Love." Written by Ryan Tedder (Jennifer Hudson, Natasha Bedingfield) the track is sure to be a hit. Kristinia also worked with Grammy Award winning artist Pitbull on the remix which is set to hit radio later this month. Kristinia will be an MTV Artist of The Week beginning October 25th.

Headquartered in Foothill Ranch, California, The Wet Seal, Inc. is a leading specialty retailer of fashionable and contemporary apparel and accessory items. As of October 3, 2009, the Company operated a total of 500 stores in 47 states, the District of Columbia and Puerto Rico, including 420 Wet Seal stores and 80 Arden B stores.

The Island Def Jam Music Group is home to a multi-cultural and diverse family of artists and has fast become one of the most successful labels in the industry. It is comprised of Island Records and Def Jam Recordings, and is in partnerships with Disturbing Tha Peace and Slip N Slide. The roster boasts an array of talented artists including Mariah Carey, Kanye West, Fall Out Boy, The Killers, The-Dream, Fabolous, Melissa Etheridge, LL Cool J, NAS, Chrisette Michele, Bon Jovi, Ludacris, Lionel Richie, Rihanna, Hoobastank, Jeremih, Sum 41, Rick Ross, Young Jeezy and Ne-Yo.

SodaPop is a label founded by Grammy Award winning producer/singer/songwriter Kenny "Babyface" Edmonds and industry vet Jeff Burroughs. Dedicated to bring artists that are culturally relevant, unique in image and musicality, SodaPop delivers on those ideas with their premier artist, Kristinia DeBarge, an urban pop superstar!

Wet Seal Inc


Must ReadView All

Cotton production and exports in West Africa. Courtesy: FAS/USDA

Textiles | On 23rd Oct 2018

Record cotton production to drive West Africa exports

Cotton exports from West Africa for 2018-19 are projected to surpass...

Courtesy: Prudence Earl on Unsplash

Textiles | On 23rd Oct 2018

Sri Lanka's textile exports up 4.7% in Jan-July '18

Sri Lanka’s earnings from textiles and garments exports increased by...

Courtesy: Mario Crosta

Textiles | On 23rd Oct 2018

'Global textile machinery market may grow at 14% by 2020'

Analysts have predicted that the global textile machinery market may...

Interviews View All

Riddhika Shah, SS Homme

Riddhika Shah
SS Homme

'Worsted wool is the ideal fabric for menswear'

Mohammad Mamun Ar Rashid, UL VS Bangladesh Ltd

Mohammad Mamun Ar Rashid
UL VS Bangladesh Ltd

Productivity, creativity and innovation play a vital role in the growth of ...

Rahuul Jashnani, Jashn

Rahuul Jashnani
Jashn

‘Online economy has changed the whole dynamics of buying habits.’

Liz Manning,

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Abhishek Pachauri,

Abhishek Pachauri

Reckon Industries adapts latest systems for manufacturing from designing...

Rikesh Mistry,

Rikesh Mistry

Jupiter Comtex Pvt Ltd, established in 1973, started its textile machinery ...

Prof Seokheun (Sean) Choi, Binghamton University, State University of New York (SUNY)

Prof Seokheun (Sean) Choi
Binghamton University, State University of New York (SUNY)

A team of researchers from the State University of New York (SUNY),...

Eamonn Tighe, Nature Works LLC

Eamonn Tighe
Nature Works LLC

Eamonn Tighe, Fibres and Nonwovens - Business Development Manager of...

Isabel Herranz, European School of Business & innovation

Isabel Herranz
European School of Business & innovation

Cutting-edge ideas like the Internet of Things and artificial intelligence ...

Cigdem Akin, Cigdem Akin

Cigdem Akin
Cigdem Akin

She has carved a niche for herself as the national brand of Turkey. Her...

Mike Hoffman, Gildan Activewear SRL

Mike Hoffman
Gildan Activewear SRL

Gildan Activewear, a manufacturer and marketer of branded clothing and...

Karan Arora, Karan Arora

Karan Arora
Karan Arora

Bridal couture created with rich Indian heritage, exquisite craftsmanship...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


October 2018

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search