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got G.A.M.E.? plans to furnish lifestyle bags to ABA players
23
Dec '09
The got G.A.M.E.? Collection is proud to announce a collaboration with the American Basketball Association in which its member players will carry their belongings in the private label's Lifestyle Bags for the next three seasons. This union also makes got G.A.M.E.? a partner with ABA and its community outreach programs.

got G.A.M.E.? plans to furnish Limited Edition styles of its Lifestyle Bags to the ABA players in 2010. The stylish, yet sport-friendly bag is a sure fire way to enhance its brand value.

got G.A.M.E.?, an acronym for “Goals, Achievements, Motivation and Excellence” strives to encourage today's youth to reach their potential in athletics, in the classroom and in life. The company is welcoming the opportunity to support the ABA's community outreach programs such as the Boys & Girl's Club and the YMCA. Vice President of Operations, Lorenzo Pearson is “excited and proud about this partnership with the ABA.”

Joe Newman, co-founder and CEO of the ABA agrees with Mr. Pearson when he notes, “the ABA is excited to have got G.A.M.E.? as the official lifestyle bag and especially as its partner. The products are extraordinary and will be an interest to players and fans of all ages. We are looking forward to a long relationship between got G.A.M.E.? and the ABA.”

The got G.A.M.E.?


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