Home / Knowledge / News / Fashion / TEXTILE Elizabeth and James denim line by Mary-Kate & Ashley

TEXTILE Elizabeth and James denim line by Mary-Kate & Ashley

09
Feb '10
Ashley Olsen and Mary-Kate Olsen announced expansion of their partnership with L'Koral Industries with the launch of denim-based offshoot TEXTILE Elizabeth and James. The Spring 2010 collection, set to debut March 2010, adds a casual component to the label as the designers continue to innovate within the contemporary brand known for wearable styles with a strong design aesthetic.

TEXTILE Elizabeth and James collection debuts with three denim styles inspired by the 1970s: the "Joni," a high waisted, cropped flare, the "Hendrix," a bell bottom with distressed details and the "Stevie," a soft, casual button fly jean. The throwback collection pairs well with the contemporary label's separates, yet has the versatility to stand alone with a simple tee.

"The overwhelming support from our retailers and solid partnership with L'Koral Industries created an ideal opportunity to expand into the premium denim arena. With the addition of TEXTILE Elizabeth and James, the label offers a well-rounded collection of casual to dressy options for the trend conscious customer," says Ashley Olsen.

"The fit, wash, hardware and fabric of TEXTILE Elizabeth and James embody the Elizabeth and James quality and design aesthetic our customers have come to expect. The details of each piece have been carefully executed for a worn, classic touch," says Mary-Kate Olsen.

The debut TEXTILE Elizabeth and James collection will be available exclusively with high-end retail and specialty stores Neiman Marcus, Bergdorf Goodman and Intermix. The three denim styles will retail for $245. A comprehensive collection will roll out to all retailers Fall 2010 and will include eight styles of distressed denim and corduroy as distressed tees, delicate blouses, sweaters and sweatshirts.

Dualstar Entertainment Group


Must ReadView All

S Korea to consider duty-free access to Bangla products

Apparel/Garments | On 17th Jul 2019

S Korea to consider duty-free access to Bangla products

South Korean Prime Minister Lee Nak-yon recently assured Bangladesh...

Pic: Shutterstock

Apparel/Garments | On 17th Jul 2019

China's domestic garment sales up 2.3% in Jan-May

Despite slower growth in the industry, domestic sales of garment...

Pic: Shutterstock

Apparel/Garments | On 17th Jul 2019

No instant EVFTA gains for Vietnam garment-footwear firms

Vietnamese textile, garment and footwear products will not enjoy...

Interviews View All

Nishank Patel, Shri Dinesh Mills Limited

Nishank Patel
Shri Dinesh Mills Limited

Broad range of fabrics will sell well this financial year

Kaizad Hansotia, GetNatty

Kaizad Hansotia
GetNatty

Competition is the best thing that can happen to a startup

Ghanshyam Ghoghari, Kimora Fashion

Ghanshyam Ghoghari
Kimora Fashion

Bridalwear is not about reds and whites anymore

Maya Simova,

Maya Simova

Inter Expo and Congress Center (IEC) is a prominent exhibition centre in...

Henk-Jan Rohaan,

Henk-Jan Rohaan

The custom-built machineries of Brugman Holland are known for reliability, ...

Awanda Booth,

Awanda Booth

Held every year in New York City, Surtex is a global business-to-business...

Ayyappa Nagubandi, Broadcast Wearables Pvt Ltd

Ayyappa Nagubandi
Broadcast Wearables Pvt Ltd

Hyderabad-based Broadcast Wearables has come up with the country's first...

Ashok Desai, Bombay Textile Research Association

Ashok Desai
Bombay Textile Research Association

Bombay Textile Research Association (BTRA) is a leading name in textile...

Hemant Bheda, Arevo

Hemant Bheda
Arevo

Arevo, based in Silicon Valley in California, develops technology to...

Priya Somaiya, Usha Social Services

Priya Somaiya
Usha Social Services

The Usha Silai label from Usha International is all set for a retail...

Adriano Goldschmied, AG Jeans

Adriano Goldschmied
AG Jeans

The hype around 'designer jeans' was created by him. And the new wave of...

Vaanee Bhatia, Gritstones Clothing

Vaanee Bhatia
Gritstones Clothing

<div>Delhi-based Gritstones Clothing offers quality and exemplary style...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


editorial@fibre2fashion.com

Letter To Editor






(Max. 8000 char.)

Search Companies





SEARCH

Leave your Comments


July 2019

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

news category


Related Categories:

Advanced Search