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Trudy's dedicates fashion show to real women with Real Curves

25
Feb '10
Not every bride is a "perfect 10." In fact, sizes 14 and 16 are the two most common sizes ordered, according to designers at Enzoani, one of the country's leading bridal manufacturers. Even in California, where women are seemingly obsessed with squeezing into their skinny jeans, plus sizes in bridal are ordered daily. And that's exactly why Trudy's Brides of Campbell, Calif., is hosting a totally new kind of fashion show - one dedicated to real women with real curves.

The runway extravaganza will feature Enzoani's "Gorgeous With Curves" collection, a unique and luxurious line of gowns that specifically flatter fuller figures. The event will take place March 7, noon, at the Aperture Studio right next to Trudy's Brides in Campbell's Pruneyard Shopping Center. Attendees will have the opportunity to try on the gowns they've seen immediately after the show, plus receive a special incentive to order that day.

"When it comes to choosing a wedding gown, there are many options for those ladies who are anything but petite," says Trudy Blechman, the store's owner. "The fact that most brides aren't fitting into a size 6 is significant because there's this perception that all the beautiful gowns are for super-slender ladies. It's just not true, and our fashion show will prove it."

With over 30 years' experience in bridal retail, Trudy has often heard these customers comment on their sizes and shapes. However, today's fuller-figured brides simply want to look fantastic - just like anyone else. And yet these ladies usually assume that their options are limited to modest styles or those designed to conceal certain aspects of their bodies.

"These women are glowing because they're in love and engaged, and they're often proud of their figures and self-confident," Trudy says. "What I'm now hearing is that they don't want to hide behind a ton of material, but show off their radiant beauty instead. So we've asked Enzoani to present this collection so that this particular audience can see just how many options they have. The show should be exciting and different because when was the last time you saw a fashion show with models who weren't a size 2?"

The "Gorgeous With Curves" line includes approximately 25 gowns, in sizes 16 thru 26. Enzoani created the collection after researching and gathering its top-selling, plus-sized gowns. The Enzoani designers have teamed up with the nation's leading, independent bridal salons to present the line and will be on-hand for gown consultations on the day of the show.

Trudy's Brides


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