Fashion House to launch Oscar de la Renta footwear line for Fall'06
17 Nov '05
2 min read
The Fashion House designs, manufactures, and licenses women's designer footwear will launch a new footwear line under the label Oscar by Oscar de la Renta for the Fall, 2006 season as part of a licensing agreement with Oscar de la Renta, Ltd. The new line will debut to the trade in February at the World Shoe Association Show in Las Vegas, the leading footwear show in the United States.
Oscar by Oscar de la Renta footwear will retail between $150 and $250 and will feature Oscar de la Renta's famous attention to detail. The line will target women who purchase upscale collections and enjoy wearing designer names. The Oscar de la Renta brand has wide appeal and reaches women of all ages. The first collection will begin shipping to stores in July, 2006.
Oscar de la Renta Ltd is one of the leading women's design companies in the world. The Company also creates, markets and manufactures women's accessories, fragrances, men's wear, home furnishings, and casual wear. Oscar de la Renta apparel is carried in more than one thousand locations including such upscale stores as Neiman Marcus, Saks Fifth Avenue and Bergdorf Goodman; these existing channels create a strong potential distribution network for The Fashion House's Oscar de la Renta footwear lines.
The Fashion House Inc, headquartered in Los Angeles, designs and distributes designer women's footwear under license agreements with Oscar de la Renta and Richard Tyler. In addition to Oscar by Oscar de la Renta, the Company's lines include O Oscar An Oscar de la Renta Company, Richard Tyler Couture and tyler. Richard Tyler.
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