Home / Knowledge / News / Fashion / ITC signs agreement with EPC to boost fashion sector

ITC signs agreement with EPC to boost fashion sector

Aug '10
The International Trade Centre (ITC) ethical fashion programme in Kenya, which helps small and medium-sized businesses in the fashion sector to export their products, has received a major boost with the signature of a partnership agreement between ITC and Kenya's Export Promotion Council (EPC).

ITC Executive Director Patricia R. Francis travelled to Nairobi for the signing ceremony. She said, “ITC expects the value of exports under the programme, which works with some 5,000 communities, to increase to US$ 5 million this year, up from about US$ 2 million in 2009.” She also announced that a design centre would be set up in Kenya to facilitate the transfer of technology and skills to local communities.

The ITC–EPC partnership has been established within the framework of the World Trade Organization's Aid for Trade initiative and aims to involve Kenya's disadvantaged communities and designers in the international value chain of ethical fashion. Ethical fashion has proved to be an effective vehicle for poverty reduction, empowerment of women and improvement of the environment, thus contributing to several of the United Nations' Millennium Development Goals.

Under the programme, ITC's Ethical Fashion team keeps fashion buyers informed of the skills and capacities available in Kenyan communities, the stories behind their work and the impact that working with them could have on their lives. This approach has enabled international fashion companies to develop product lines that incorporate skills and materials from Kenyan communities. Benefits for exporters from the programme are expected to include:

• Creation of employment opportunities in line with Kenya's economic development plan, Vision 2030;
• Reduction of poverty as stipulated in Vision 2030;
• Improvement of quality of life as a result of higher standards of living in disadvantaged communities;
• Reduction of crime as a result of relatively higher incomes among marginalized members of society; and
• More skilled manpower, resulting in increased trade.

Ms Francis said: “Our assistance to Kenya and the wider East African region is fairly broad and we are raising the capacity of EPC so that it can serve traders better. We anticipate that there is also going to be more cross-border trade with an expanded market, and we feel that this is the most important thing for Africa at this time.”

The official signing of the partnership agreement took place at the EPC offices in Nairobi on 28 July 2010, attended by Matanda Wabuyele, EPC's Chief Executive, and Ms Francis. ITC is a joint agency of the World Trade Organization and the United Nations devoted to helping small and medium-sized enterprises in developing countries become more competitive in global markets and thus to speed up sustainable economic development and contribute to achievement of the Millennium Development Goals.

ITC is the joint agency of the World Trade Organization and the United Nations. As the development partner for small business export success, ITC's goal is to help developing and transition countries achieve sustainable human development through exports.

The International Trade Centre (ITC)

Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 24th Feb 2020

Myanmar's garment units risk closure due to virus impact

Myanmar's garment factories are facing the risk of shutdown as the...

Pic: Shutterstock

Apparel/Garments | On 24th Feb 2020

GMAC urges EU to restore full EBA rights for Cambodia

Expressing disappointment over the recent European Union (EU)...

Pic: Shutterstock

Apparel/Garments | On 24th Feb 2020

Uzbekistan 3rd biggest garment exporter to Kazakhstan

Uzbekistan exported 10,000 tonnes of apparel to Kazakhstan in 2019,...

Interviews View All

Nuno Venda, ROQ

Nuno Venda

‘There has been an increase in demand for water based inks, rather than...

Md Hanifur Rahman, Aman Group

Md Hanifur Rahman
Aman Group

The level of understanding the job role and organisational requirements...

Representatives, Textile & apparel industry

Textile & apparel industry

GST is a complicated and lengthy process

Mark Tokuhara,

Mark Tokuhara

Japan-based FitJoy, a shoe brand for women, has been in the footwear...

Ken Butts,

Ken Butts

The mission of Swiss company Datacolor is to empower its customers to make ...

Davide Maccabruni,

Davide Maccabruni

Schärer Schweiter Mettler (SSM) manufactures and supplies textile...

Kai Poehler, Voith Paper GmbH & Co. KG

Kai Poehler
Voith Paper GmbH & Co. KG

The glass mat industry is growing by five to eight per cent annually. Kai...

Sameer Sonkusale & Rachel Owyeung, Tufts University

Sameer Sonkusale & Rachel Owyeung
Tufts University

A team at the Tufts University in Massachusetts was recently in news for...

Steve Cole, Xerium Technologies

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Aneeth Arora, Péro

Aneeth Arora

The Woolmark Company has partnered with handmade fashion label Péro and...

Tony Ward, Tony Ward

Tony Ward
Tony Ward

"You have to truly understand what your client wants, know her needs, what ...

Silvia Venturini Fendi, Fendi s.r.l

Silvia Venturini Fendi
Fendi s.r.l

"Yes, my confidence and positive attitude are my strengths and should be...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

February 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search