In addition to its North and Latin American business and its initiative with JCPenney, which includes more than 230 Sephora inside JCPenney locations, Sephora today has more than 1,000 stores within 24 countries in Europe and 60 locations in China.
Sephora was founded in France in 1969 and acquired in 1997 by Paris-based LVMH Moët Hennessy Louis Vuitton, the world's leading luxury products group.
Grupo Axo, founded in 1994, distributes, operates and promotes internationally renowned brands in the Mexican market. It operates through a retail and wholesale strategy having strong relationships with key players in the industry.