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C.L.A.S.S. offers SS 2011 collections

09 Nov '10
5 min read

The collection of the Japanese stylist Yoshiki Hishinuma, in the Naturals & Organics category, has organic cotton as its main fabric: an absolutely white canvas or dyed with the colours of flowers and plants such as Gardenias, Irises and Cherry Blossoms. Shapes are clear and minimal; the design is conceptual, as natural as straight or wavy surfaces moved by gatherings and very light pleats. True sensations are transformed into essential and versatile clothes to be worn in different ways. They are not fashion uniforms but aesthetic expressions of our moods.

They are intimate, discreet, luxurious, not only owing to the noble fabrics but also for their durability and contemporary dynamic nature where quality and emotion load up with memories, places and timeless atmospheres.

The “capsule collection” that launched the 'Così nero quasi blue' line (So black it's almost blue), designed by Federica Martin Wedard, reflects an extremely refined and versatile creative vision, where women's elegance codes are based on the most exclusive contrasts.

Beyond the surface, contemporary femininity is brought out by the perfect balance between sartorial taste and design innovation, exalted by the use of organic fabrics which express the endless potentials of sustainable materials. These fibres are treated and processed to become light, breathable and hyper-comfortable: Biosatin, Biodenim, Bamboo linen, Shatul (a mix of silk and hemp with a pearly effect) and Farfara (a jersey obtained from a crab shell fibre).

The collection designed by Elena Reggiani is the official debut of a unique and exclusive project, born from Italian know-how, where sartorial craftsmanship, cuttingedge fabrics and colours create the new codes of modern style. The revolutionary prêt-à-porter line proposes clothes made of natural materials with a body-modelling fit and highly elastic qualities based on the concept of elegance in movement. The garments enhance the body's form through a new wearability.

Dedicated to the refined and independent character of contemporary women, the collections consist of models with timeless and pure forms decorated by small fans, curls and sensual flounces. Besides the extraordinary body-modelling techniques and the delicate 'modern retro' taste, Elena Reggiani's creative vision chooses the colour as the new aesthetic and stylistic guide, unveiling a palette of vibrant and sophisticated colours.

959 is an original, versatile and innovative eco-design line created by designer Paolo Ferrari. The brand's name stands for 1959, the year Volvo introduced seatbelts. Every design piece signed 959 is absolutely Made in Italy and derives from the recovery and reuse of seatbelts. The belts are washed, sanitized and divided according to their surface type. Finally they are cut, stitched and assembled by expert craftsmen giving birth to a unique range of objects with a distinctive, essential, timeless style.

C.L.A.S.S. - Creativity, Lifestyle And Sustainable Synergy

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