Home / Knowledge / News / Fashion / FIRMA by Sanja Grcic comes to RS POP in January 2011

FIRMA by Sanja Grcic comes to RS POP in January 2011

Dec '10
Politically noncorrect, nontrendy pop, postcommunist global, worldy East European, urban bohemian, street couture – for new world order adventurers comes to NYC January 6th, 2011.

PRLog (Press Release) – Dec 23, 2010 – Slovenian fashion brand FIRMA by Sanja Grcic was established in 2003 by Slovenian fashion designers Sanja Grcic & Iztok Hrga. Since their first collection presentation "Goodbye communism?" for S/S 2003, they have been recognized by top fashion experts, stylists and critics, being nominated as the new avantgarde in Slovenian fashion.

FIRMA style is described as Street Couture; instinctive, innovative and alternative with clever detailing and a slight sporty touch. FIRMA builds new concepts of designing clothes out of wide range of tailoring and cutting knowledge. The combination of different and often opposite approaches of design concept results in a unique look and is signature of the brand's style which is recognized and highly valued during various renowned fashion shows or fashion exhibitions at home or abroad.

The brand's collections are made in small series and made with prestigious workmanship out of refined materials. Peculiar combinations of shape, fabrics and colors make these collections timeless and multifunctional.

Firma by Sanja Grcic label is created for people who are not afraid to step out of a crowd.

Time is now: Winter collection
Awakened at 7am, breakfast on the table, children in daycare, boss in the office, shopping, caught in traffic jam, a meeting, lady in black at Nick Cave's concert, mistress at midnight. She is a Superheroine. Her time is now.

Adventurers: Pre-spring collection
Daily casual look becomes the evening wear, short sleeves become the long ones, elegant trousers transform themself into urban street look. For those who hurry from the plane to attend the business meeting and who are afterwards in haste for the rock concert.

FIRMA by Sanja Grcic

Must ReadView All

Pic: Shutterstock

Apparel/Garments | On 4th Aug 2020

EVFTA fabric origin rule a challenge for Vietnamese firms

Despite the European Union (EU)-Vietnam Free Trade Agreement (EVFTA), ...

Pic: Tailored Brands

Retail | On 4th Aug 2020

Tailored Brands files voluntary bankruptcy petitions

US retail holding firm Tailored Brands and certain of its...

Pic: Chico's FAS

Apparel/Garments | On 4th Aug 2020

Chico's FAS Canada files for bankruptcy, to close stores

Chico's FAS Canada, a subsidiary of US women's clothing and...

Interviews View All

Nitin Soni, Dolphin Jingwei Machines

Nitin Soni
Dolphin Jingwei Machines

Taxation policies need to be made simpler

Sunil Rathore, Lacoste India

Sunil Rathore
Lacoste India

‘New vendor is welcome if he offers cost, quality and timely delivery’

Asim Dalal, Indo Count Retail Ventures

Asim Dalal
Indo Count Retail Ventures

Today, there is no other emerging market as India, "we make in India and...

Ramez Basmaji,

Ramez Basmaji

Fabusse is a Lebanon-based fashion agency that offers a variety of...

Liz Manning,

Liz Manning

<div><b>Liz Manning</b>, Business Development Manager at Catexel, has...

Sugandha Bhardwaj,

Sugandha Bhardwaj

<div>New Delhi-based Brinjal Designs Pvt Ltd manufactures home furnishing...

Steve Cole, Xerium Technologies

Steve Cole
Xerium Technologies

Steve Cole of Xerium Technologies discusses the industry. Xerium is the...

Mohammad Hassan, Biax Fiberfilm

Mohammad Hassan
Biax Fiberfilm

About one in every 20 patients picks up an infection while hospitalised....

Marten Alkhagen, Swerea IVF AB

Marten Alkhagen
Swerea IVF AB

Marten Alkhagen, Senior Scientist - Nonwoven and Technical Textiles of...

Judy Frater, Somaiya Kala Vidya

Judy Frater
Somaiya Kala Vidya

Among the many honours showered on Frater, including Fulbright and Ford...

Joe Ikareth, Joe Ikareth

Joe Ikareth
Joe Ikareth

<b>Joe Ikareth</b> has a rock-solid fashion and textiles background, which ...

Prathyusha Garimella, Prathyusha Garimella

Prathyusha Garimella
Prathyusha Garimella

Hyderabad-based designer <b>Prathyusha Garimella</b> is known for blending ...

Press Release

Press Release

Letter to Editor

Letter to Editor

RSS Feed

RSS Feed

Submit your press release on


Letter To Editor

(Max. 8000 char.)

Search Companies


Leave your Comments

July 2020

Subscribe today and get the latest update on Textiles, Fashion, Apparel and so on.

Advanced Search